Media Innovations Summit Selects Bob Gold & Associates to Lead PR Efforts for Premier Industry Conference

Industry’s Top Executives Convene at Hollywood’s Landmark Director’s Guild to Explore the Toughest Issues Surrounding the Monetization of Content Digital Delivery

TORRANCE, Calif. – Media Innovations Summit, the premier event dedicated to addressing the issues around better monetizing media content creation and digital multiplatform delivery, has engaged Bob Gold & Associates, Inc., a leading boutique marketing and public relations agency for the communications industries, to lead public relations efforts around the conference taking place in Los Angeles at the Director’s Guild of America headquarters on Sept. 27 – 28, 2010.

Packed with thought-provoking speakers and top executives from the content creation, advertising and delivery realms, the summit will directly address the toughest issues facing today’s industry. In a dramatic departure from other industry events, new applications and technologies will be vividly displayed over the theater-quality production facilities that film directors use to screen their entries for Academy Award nominations.

Fred Dawson, CEO and editor of ScreenPlays Magazine is producing the event.

Speakers include Dallas Mavericks owner and HD Net chairman Mark Cuban; Disney-ABC digital media EVP Albert Cheng, Starcom MediaVest Group SVP Tracey Sheppach, Canoe Ventures CTO Arthur Orduna, Sony Entertainment Pictures CTO Mitch Singer, and dozens more, including senior programming executives from Starz, Epix, and Walt Disney Company, service provider executives from Verizon, Comcast and Cox Communications; and technology innovators from Technicolor, Intel, Microsoft, Canoe Ventures, thePlatform, among others. These industry leaders will address issues around new technologies and user experience, keys to monetization and how the pace of innovation is transforming business relationships.

Bob Gold, principal of Bob Gold & Associates said, “This is a must-attend event for anyone seeking to network with top media executives and gain valuable industry insight.”

Bob Gold & Associates maintains close, personal relationships with media and executives across TV network programming and operations communities. The agency specializes in packaging and positioning client communications to effectively engage and motivate target audiences. More information about Bob Gold & Associates is available online at

For more information about ScreenPlays Magazine and the Media Innovations Summit, visit

For more information about Bob Gold & Associates, visit