DUBLIN – Research and Markets has announced the addition of the “Top 10 Companies in the Chinese Media Industry: IT Spending Predictor 2010” report to their offering.
This databook provides estimates of IT spending for the top 10 companies in the Chinese Media industry. The databook is a comprehensive source of IT spending by company, including assessment by technology and channel. The databook also provides information on the IT contracts of these companies where available.
The view of the top 10 companies in the Chinese Media sector in terms of IT spending
A breakdown of the estimated IT budget by technology for each of the top 10 companies
A breakdown of the estimated IT budget by channel for each of the top 10 companies
Details of IT services contracts by company where available
The top 10 companies in the Chinese media industry in terms of estimated IT spending spent the largest portion of their IT budgets on hardware, a segment that accounted for about 26% of the IT budgets among these firms. This was followed by spending on services and software.
Among the top 10 companies, a major portion of IT spending is allocated to internal IT. Internal IT alone accounted for approximately 32% of the total estimated IT spending by these companies. Shanghai Xinhua Media Co., Ltd. remained the leading company in terms of IT spending, followed by Focus Media Holding Limited and SINA Corporation.
Gain insight into IT budget breakdown of top10 companies in Chinese media industry and identify notable areas of allocation
Identify organizations with top IT expenditures in your target markets
Leverage IT spending pattern information to tailor account targeting based on company demographics
Key Topics Covered:
LIST OF FIGURES
LIST OF TABLES INTRODUCTION Reasons to Purchase Definitions
CHINESE MEDIA INDUSTRY: ESTIMATED SPENDING ON IT Overview Estimated spending by technology segment Estimated IT spending by channel
SHANGHAI XINHUA MEDIA CO., LTD. Budget overview Shanghai Xinhua Media Co., Ltd., estimated spending on IT Shanghai Xinhua Media Co., Ltd., estimated IT spending by channel
FOCUS MEDIA HOLDING LIMITED Budget overview Focus Media Holding Limited, estimated spending on IT Focus Media Holding Limited, estimated IT spending by channel
SINA CORPORATION Budget overview SINA Corporation, estimated spending on IT SINA Corporation, estimated IT spending by channel
ACORN INTERNATIONAL, INC. Budget overview Acorn International, Inc., estimated spending on IT Acorn International, Inc., estimated IT spending by channel
TIME PUBLISHING AND MEDIA CO., LTD. Budget overview Time Publishing and Media CO., LTD., estimated spending on IT Time Publishing and Media CO., LTD., estimated IT spending by channel
XINHUA FINANCE LIMITED Budget overview Xinhua Finance Limited, estimated spending on IT Xinhua Finance Limited, estimated IT spending by channel
BEIJING MEDIA CORPORATION LIMITED Budget overview Beijing Media Corporation Limited, estimated spending on IT Beijing Media Corporation Limited, estimated IT spending by channel
SHANGHAI JIELONG INDUSTRY CORPORATION LIMITED Budget overview Shanghai Jielong Industry Corporation Limited, estimated spending on IT Shanghai Jielong Industry Corporation Limited, estimated IT spending by channel
BEIJING BASHI MEDIA CO., LTD Budget overview Beijing Bashi Media Co., Ltd, estimated spending on IT Beijing Bashi Media Co., Ltd, estimated IT spending by channel
AIRMEDIA GROUP INC. Budget overview AirMedia Group Inc., estimated spending on IT AirMedia Group Inc., estimated IT spending by channel
APPENDIX Methodology Further reading Disclaimer
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