Marketron Appoints Jerome Holbus as VP of Professional Services and Pre-Sales

Software Consulting Expert, Cross-Industry Specialist is Latest Addition to Strengthened Executive Team

HAILEY, Idaho – Marketron, the leading provider of business software solutions and services for the media industry, announced the appointment of Jerome Holbus as Vice President of Professional Services and Pre-Sales. In this newly created role, Jerome will lead the company’s consulting activities including media strategy, solution architecture, business process design and opportunity assessments, as well as training and solution implementation. In addition, Jerome will manage the pre-sales engineering organization of Marketron. Jerome comes to Marketron with over 20 years of experience as a designer, implementer and marketer of decision support solutions for Fortune 500 firms across numerous industries, and joins the company from i2 Technologies, a multi-billion dollar supply chain management solutions company recently purchased by JDA Holdings, where he served as Global Director of Solutions.

“Marketron is committed to helping media groups thrive in an increasingly complex and fragmented landscape,” said Steve Minisini, CEO, Marketron. “Jerome’s experience in solution design, implementation and value realization will ensure Marketron delivers on our pledge to media groups by providing them with the strategy, software and services needed for success.”

Prior to joining Marketron, Jerome served as Global Director of Solutions for i2 Technologies, which he joined as a start-up in 1994. Considered a subject matter expert on IT decision support, Jerome co-founded and co-managed the European, Middle East, and Africa (EMEA) business unit of i2 in addition to leading all solution designs for Global Fortune 100 accounts while at the company. In addition to i2, Jerome served as Vice President of Marketing at Newview Technologies and advisory roles at Sterling Commerce and Barclays Global Investors, now Blackrock.

“Today’s media groups need technology solutions that will allow them to focus on fostering growth and tap into their maximum revenue potential,” said Jerome Holbus, VP of Professional Services and Pre-Sales, Marketron. “I am delighted to join a strong Marketron team that is clearly committed to arming media groups with innovative solutions to surpass their business objectives and predicted growth.”

The appointment of Jerome Holbus, which comes on the heels of the recent appointment of Tony Gaughan as SVP of Products and CTO, is the latest testament to Marketron’s solid executive leadership and steadfast dedication to innovation, value creation and growth.

About Marketron
Marketron is the leading provider of business software solutions and services for the media industry. Marketron’s traffic, digital, business intelligence and exchange platform and services drive innovation to create new growth opportunities that produce the maximum value for our clients and facilitate their evolution into digital. Relied on by more than 7,000 media organizations, Marketron solutions are the most widely-used media solutions in the world, managing an estimated $15 billion dollars of annual advertising revenue. Marketron is an affiliate of The Wicks Group of Companies, LLC of New York, which specializes in communications, information and media businesses.