ATLANTA – InTopic Media, an online advertising company headquartered in Atlanta, GA, announced today they are relaunching their company following a complete redesign of their website and user control panels. InTopic is also expanding its advertiser base through its proprietary MicroBanner program by allowing advertising partners to inject their logos directly into the text of publisher pages. InTopic Media, LLC was established in 2009 and uses innovative technology solutions such as MicroBanners to generate higher conversion rates for in-text advertisements.
“We have completely redesigned InTopic from the ground up,” said Jake Bakker, Director of Strategic Partnerships. “We received a lot of good feedback from our publishers and advertisers during our beta testing phase and we incorporated a lot of that feedback into our redesign. We updated our main webpage with a new and fresh look but, more importantly, we made our user control panels sleeker, more efficient and more user-friendly. Publishers and advertisers need their data to be transparent and accessible and we are confident that our new set of control panels put us way ahead of the curve in the in-text advertising space.”
Along with traditional banner display ads and in-text options, InTopic Media also offers MicroBanners, a unique form of in-text advertising that turns text into advertiser logos. MicroBanner ads grab web visitors’ attention and direct them to specific products or information via pop-up notification, which allows advertisers to target key demographics at higher conversion rates than traditional in-text ads using underlined words only.
“MicroBanners give us an edge over the competition,” Bakker said. “Our data shows that MicroBanner ads generate significantly higher click-through rates than traditional banners while expanding brand recognition at no additional cost to advertisers. InTopic’s redesign allows our clients to take full advantage of our innovative technology at some of the highest payouts in the industry. We are offering even higher than usual revenue share for a limited time to celebrate our relaunch and reward our loyal base. We are excited about expanding our footprint in online advertising in the coming years and we anticipate a huge response to our new platform and services.”
InTopic Media, LLC, based in Atlanta, GA, offers a number of in-text and traditional online advertising solutions. For more information, visit www.intopicmedia.com or contact Jake Bakker directly at (678) 486-1916 or jbakker@intopicmedia.com.
