NEW YORK – Since its inception, the world of advertising has been cloaked in magic: the industry is driven by creativity, business, and innovation; is extremely fast-paced; and is often portrayed with a hint of glamour. Outsiders are eager to know more, and insiders thrive on industry buzz and constant change.
Ron Urbach’s advertising industry blog, Madison Ave InsightsSM (www.madisonaveinsights.com), will peel back the curtains on Madison Avenue – the street that has long been synonymous with the world of advertising – and give readers a firsthand look into the fast-paced world of the industry.
Urbach, Chairman of the preeminent advertising law firm Davis & Gilbert, will take to the blog to share his unique viewpoint on the latest hot topics in the industry facing agencies and advertisers, including mega-trends, challenges, developments and the advertising. The blog will feature Urbach’s candid interviews with highly-regarded industry leaders who are at the epicenter of these very issues, shaping the future of advertising.
“I’ve had a ‘behind the scenes’ look at Madison Ave my entire professional career, so I see things though a very different prism, which I know readers will enjoy,” says Urbach. “I am thrilled to share perspectives from advertising executives, marketers, and influencers who have long been a part of the advertising industry, and hope the Madison Ave Insights blog will soon become one of the hot topics the industry is talking about.”
In addition to discussing the latest hot button issues on a regular basis, Urbach gave readers an exclusive look at the Oscar’s of the advertising world: Advertising Week 2012. Beginning October 1, Urbach attended a variety of sessions at this premier event – and will be leading a program featuring a candid conversation with Commissioner of the Federal Trade Commission, Julie Brill – and will share his experiences on the blog. To read Ron’s first blog entry, please click here, or subscribe to the blog at www.madisonaveinsights.com.
About Ron Urbach
In addition to being Chairman of Davis & Gilbert, Ronald R. Urbach is the co-chair of the esteemed Advertising, Marketing & Promotions practice group. His clients include numerous multinational, national and regional advertising agencies, including those agencies that are viewed as being the top creative agencies in the world, as well as some of the largest advertisers and marketers in a variety of product categories.
About Davis & Gilbert LLP
Davis & Gilbert LLP is a strategically focused, full-service law firm of more than 110 lawyers. Founded over a century ago and located in New York City, the firm represents a wide array of clients – ranging from small, independent start-ups to some of the world’s largest public companies – throughout the United States and internationally. Davis & Gilbert is widely regarded as the #1 law firm for the marketing communications industry and also has specialty practices focusing on middle market M&A, intellectual property, litigation, labor & employment, office & retail leasing and private client services. Davis & Gilbert has been ranked in publications and legal directories such as Chambers, Legal 500, and “Best Law Firms,” and the firm was recognized in The National Law Journal’s 2012 Midsize Hot List.