Linda Villani and Kelly Davis To Rep Fast-Growing U.S. Audience of World’s Largest Global Newspaper
New York – MailOnline, the world’s largest global newspaper website and America’s third biggest online newspaper with U.S. traffic of 19.4 million monthly unique visitors, today announced the appointment of two experienced digital executives to run new ad sales operations on the West Coast and in the Midwest. Linda Villani has been appointed West Coast Sales Director, and Kelly Davis has been named Midwest Sales Director. Both are newly created positions at MailOnline reporting to Rich Sutton who was named Chief Revenue Officer in December.
“In an era of growing automation of ad buying and selling we believe that customized marketing solutions developed through personal relationships and top notch customer service will always matter,” says Mr. Sutton. “As MailOnline begins to educate agencies and brands on the value of its rapidly growing U.S. audience, Kelly and Linda have the right mix of experience, personality and contacts to help us quickly and clearly articulate to the ad market.”
Ms. Villani, to be based in Los Angeles, had been with Akoo International, providers of on-demand music videos in mall food courts, since September 2011. Before that she had senior levels sales positions with Entertainment Weekly (EW.com) and Ology Media, and was a print director at CBS Networks. Ms. Villani holds a Bachelor of Arts Degree in Sociology from UCLA.
Ms. Davis, to be based in Chicago, joins Mail Online from Cox Digital Solutions where she was a Senior Account Executive. In over 7 years in digital sales, Ms. Davis has worked with clients in Boston, New York and Chicago serving as an AE for Internet Broadcasting and Zango.com. She began her career with Hill Holliday after graduating with BA in Communications and Psychology from the University of Massachusetts.
MailOnline (www.mailonline.com) is a division of UK-based DMGT, an international portfolio of digital, information, media and events businesses, which employs over 12,000 people and is listed on the London Stock Exchange (LSE: DMGT.L). In the U.S., MailOnline boasts more daily unique visits than any other newspaper web site and is known for its unique blend of news, entertainment, pop culture, female lifestyle editorial, and phenomenal images. MailOnline delivers a highly desirable audience to advertisers in the U.S. Its visitors are 20% more likely to live in households with income over $100,000/year and the overall property has a median Household Income of over $74,000/year. In candid video interviews, U.S. visitors call the site “addictive, revealing, funny, honest, and probing.”
