NEW YORK – Tremor Video, Inc. (NYSE:TRMR), a leading provider of technology-driven video advertising solutions, announced that its VideoHub division has hired Christopher Klopp to lead its sales team efforts. Klopp will be an integral member of the VideoHub team and will further the platform’s focus on bringing both video analytics and sophisticated programmatic buying to the market. In this role, Klopp will lead overall sales growth, strategy and execution by building upon the existing sales team as well as creating new opportunities. He will be based in New York and report to Anthony Risicato, General Manager of VideoHub.
“His knowledge of digital and traditional marketing combined with strong sales abilities will not only shape how our business grows, but the video ecosystem overall.”
“I’m thrilled to welcome Chris to the VideoHub team because he brings a range of deep expertise across media and technology through his different roles in the industry,” said Mr. Risicato. “His knowledge of digital and traditional marketing combined with strong sales abilities will not only shape how our business grows, but the video ecosystem overall.”
“VideoHub is changing the way digital video advertising is approached by measuring what matters and aligning the buy-side and sell-side with analytics-driven brand marketing goals. I’m looking forward to being a part of the VideoHub team and driving adoption of a video platform the industry sorely needs,” said Klopp.
Klopp has deep roots within the agency and marketer community, with over 20 years of experience in advertising sales and marketing. He was most recently with Quantcast where he served as Sales Director, NY since June 2011. In this role Klopp led company sales efforts and was responsible for scaling Quantcast’s targeted advertising business in NY and the eastern region. Before arriving at Quantcast, Klopp spent 3 years at AOL, where he led Travel Category Sales. He also held roles at iCrossing and Deutsch Inc.
Klopp holds a Bachelor’s Degree in History from Cornell University.
About Tremor Video, Inc.
Tremor Video, Inc. is a leading provider of technology-driven video advertising solutions enabling brand advertisers to engage consumers across multiple internet-connected devices including computers, smartphones, tablets and connected TVs. Our clients include some of the largest brand advertisers and agencies in the world. These relationships have helped us create a robust online video ecosystem that includes more than 500 premium websites and mobile applications, over 200 of which partner with us on an exclusive basis. Our proprietary technology, VideoHub, analyzes in-stream video content, detects viewer and system attributes, and leverages our large repository of stored data to optimize video ad campaigns for brand-centric metrics. Through our VHA enterprise solution, VideoHub also provides advertisers and agencies with advanced analytics and measurement tools enabling them to understand why, when and where viewers engage with their video ads.
Tremor Video is based in New York and has offices in Atlanta, Boston, Chicago, Dallas, Detroit, Los Angeles, and San Francisco, with international offices in London, Singapore, and Toronto. For more information, visit tremorvideo.com and find Tremor Video on Twitter, Facebook and LinkedIn.