Tapad Elevates Three Senior Sales Executives

Jim Clark Named Global SVP Sales; Steve Kurtz Named VP Media Sales, North America; Chris Feo Named VP Data Sales, North America

Tapad, the leader in cross-device marketing technology, today announced three sales executive promotions to support company’s expansion and growth.

“Jim Clark, Steve Kurtz and Chris Feo have all been instrumental in Tapad’s expanding industry presence and evolution as a company,” said Are Traasdahl, Founder and CEO, Tapad. “They have proven their ability to lead and drive results time and time again. I\’m very pleased to announce their well-deserved promotions.”

Jim Clark has been promoted to Global SVP of Sales with oversight of the Media and Data Sales’ teams. Clark joined Tapad early in 2014. Under his sales guidance, Tapad forged new ground in critical markets including Canada, Minneapolis, Boston and the UK, all while increasing sales in existing markets. Effective immediately, Tapad’s American, Canadian and European sales teams will report into Clark.

Steve Kurtz has been promoted to VP of Media Sales, North America. Kurtz joined Tapad in 2011. During his tenure, he has led the East Coast Sales team to grow revenue by more than 450% in four years. Kurtz played a significant role in building some of Tapad’s strongest brand relationships with companies like American Express, Audi, Verizon Wireless, Citibank and Comcast. Additionally, he oversaw the opening and growth of satellite offices including Boston, Toronto, Atlanta and Detroit.

Chris Feo has been promoted to VP of Data Sales, North America. Feo, who also joined in 2011, initially led Publisher Development and Data Partnerships. He has worked across a variety of sales roles and played an essential role in the growth of Tapad’s technology licensing business, which now serves clients such as BlueKai (Oracle), DataLogix (Oracle), Exelate (Nielsen), Magnetic, Visual IQ, multiple demand-side platforms and many others.

All three promotions are effective immediately.

About Tapad
Tapad Inc. is a marketing technology firm renowned for its breakthrough, unified, cross-device solutions. With 91.2% data accuracy confirmed by Nielsen, the company offers the largest in-market opportunity for marketers to address the ever-evolving reality of media consumption on smartphones, tablets, home computers and smart TVs. Deployed by agency trading desks, publishers, marketing technology companies and numerous Fortune 500 brands, Tapad provides an accurate, unified approach to connecting with consumers across screens. Backed by major venture firms, Tapad is based in New York and has offices in Atlanta, Boston, Chicago, Dallas, Detroit, Frankfurt, London, Los Angeles, Miami, Minneapolis, San Francisco and Toronto. TechCrunch called the powerhouse Tapad team “a hell of a list of entrepreneurs who created some of the most valuable online advertising companies of the last decade.” For more information on Tapad visit http://www.tapad.com