Updates reflect shifting industry values
LOS ANGELES – On Monday iMedia Communications, Inc. (@imediatweet), the leading event and media company for marketing executives and host of the iMedia Agency Awards, announced new categories for the 2015 awards program. The categories were crafted by the 2015 iMedia Agency Awards advisory board.
“The categories are selected by some of the industry’s smartest insiders, and nominations come from the entire marketing community. These awards are a barometer for the industry.”
The 2015 board includes executives from MasterCard, Virgin America, The Hershey Company, ironSource, ESPN, Believe Company, eMarketer, Mondelēz International, DMR Partners, Apsalar, Livefyre, Walgreens, Cello Partners, Twitter, Univision Communications, Viacom, and Pinterest.
“Our advisory board is a tremendous asset,” said Kurt Indvik, vice president, iMedia Communications. “Their insights shape the awards to be an accurate reflection of the industry’s most important areas of innovation and media spend.”
“The iMedia Agency Awards are unique,” said Amy Allen, executive vice president, dmg::events. “The categories are selected by some of the industry’s smartest insiders, and nominations come from the entire marketing community. These awards are a barometer for the industry.”
The 2015 iMedia Agency Awards categories are:
- Agency of the Year
- Small Agency of the Year
- (Updated) Integrated Campaign of the Year
- Agency Marketer of the Year
- (New) Rising Agency Stars
- Best Agency for Video
- Best Agency for Mobile
- Best Agency for Social Media
- Best Agency for Content Marketing
- (New) Best Direct Response Agency
- Best Agency for Multicultural Marketing
- (New) Best Agency for Programmatic Media
- (New) Best Agency for Search
- (New) The Greater Good Award
Nominations are open to the full marketing community until Sep. 16. Voting will be open from Oct. 12 to Nov. 16. Winners will be announced Dec. 8 at the iMedia Agency Summit in Scottsdale, Arizona.
About iMedia Communications, Inc.
iMedia Communications, Inc. is the leading event and media company for senior digital marketing, media, and advertising leaders. The hub of the iMedia community is iMediaConnection.com, a daily publication and discussion forum. The iMedia event portfolio includes the iMedia Agency Summit, iMedia Brand Summit, and more. (For more information see: http://www.imediaconnection.com/summits/)
About the iMedia Agency Awards
The iMedia Agency Awards recognize the most future-forward agencies, campaigns, and individuals in digital marketing. The award advisory board includes executives from Virgin America, MasterCard, ESPN, Mondelēz, and Univision. Nominations and voting are driven entirely by the marketing community. Winners will be announced Dec. 8 at the iMedia Agency Summit in Scottsdale, Arizona.
via BusinessWire
