TORONTO, ON – ScribbleLive, the leading data-driven content marketing platform, today announced a new integration with Hootsuite, the world’s most widely used social relationship platform, as part of its open platform initiative. The ScribbleLive App for Hootsuite, now available in the Hootsuite App Directory, helps content and social media teams collaborate together to achieve greater reach and engagement with their target audiences.
Many of ScribbleLive’s global base of leading publisher customers already use Hootsuite to stay on top of social media activity, distribute content and interact with readers. With ScribbleLive App for Hootsuite, social media teams can now access ScribbleLive-powered content directly from the Hootsuite dashboard and easily publish posts to increase the number of readers and drive greater monetization.
For brands using ScribbleLive’s data-driven content marketing platform to drive top-of-the-funnel engagement, the app enables social marketers to access a new source of unique, brand-approved content to fill the top of their marketing funnels.
The ScribbleLive App for Hootsuite allows social media teams to:
- Access approved content for sharing. Hootsuite users can add ScribbleLive streams of content to their Hootsuite dashboard and easily share posts to their connected social accounts.
- Curate great social conversations. From the Hootsuite dashboard, social content from Twitter and Facebook can be sent to ScribbleLive, enabling users to create comprehensive content experiences that involve original and curated content easier than ever.
- Contribute content and insights. Social media teams are in constant contact with customers, prospects and readers, providing them with real-time insights into what audiences care about; with this integration, social media teams can now contribute directly to the online experiences, which have been created by content teams or suggest ideas for the content teams.
“Brands are looking for better ways to create engaging content and stay on top of social media trends,” says Mark Holder, director of Platform and App Directory at Hootsuite. “With ScribbleLive now integrated into the Hootsuite dashboard, our customers will be able to easily curate and share the best social content for their brands and audiences.”
“ScribbleLive is an open and connected platform for the world’s leading content marketers. Social media has become an essential channel for publication and curation of content and we are excited to partner with Hootsuite in this area. This partnership will help both of our customers curate the best social content into engaging experiences, and increase the reach for original content created on the ScribbleLive platform,” says Divesh Sisodraker (@dsisodraker), Chief Product Officer of ScribbleLive.
About ScribbleLive:
ScribbleLive is the provider of the world’s leading Modern Marketing Cloud platform powered by data science. The all-in-one SaaS solution combines predictive analytics with content planning, creation, and distribution technologies to deliver optimized business results.
Since its inception in 2008, ScribbleLive has flourished into an international network of some of the most prominent brands across the globe. A world-class portfolio of customers including Shell, Samsung, Bank of America, Oracle, Rogers, ESPN, Mashable, Fast Company, CNET, and hundreds of others use ScribbleLive’s content marketing platform to gain a competitive edge.
ScribbleLive App for Hootsuite is free to ScribbleLive customers on a Hootsuite Pro or Enterprise account. Download the ScribbleLive app today Visit the Hootsuite App Directory for more information.
