Former Microsoft Engineer, Clorox and AOL Media Veterans Hired for Key Strategic Positions
Emeryville, CA – TubeMogul (NASDAQ:TUBE), a leading enterprise software company for brand advertising, announced that it has added to its client services, sales and engineering leadership teams with the hires of Erika Lamoreaux, Tim Murray and Vasanthi Holtcamp. Lamoreaux has been appointed to the role of Strategic Account Director, while Murray joins the company as Vice President of Media, North America. Holtcamp will fill the newly created role of Vice President of Test Engineering.
As Strategic Account Director, Lamoreaux will be responsible for managing executive-level client relationships and driving overall account penetration, growth and retention for TubeMogul’s brand and agency clients. With over eight years of experience in online marketing and digital strategy, Lamoreaux was most recently Associate Director – Digital Media at The Clorox Company, where she oversaw search, display, video and mobile digital media for all Clorox brands. Prior to that, she held search marketing roles at Clorox and Covario. She will report directly to Sahil Gupta, Director of Platform.
Murray brings over 12 years of media and technology sales experience to TubeMogul’s sales team. He will oversee TubeMogul’s North American Platform Services sales force and will be responsible for creating, developing and implementing the company’s sales strategy across the continent. Murray was most recently RVP Sales and Client Development for the Western region at Rubicon Project, where he led programmatic sales and client strategy. Prior to that, he was National Sales Director at AOL Advertising. He will report directly to former VP Media North America, Mark Rotblat, who was recently promoted to Senior Vice President of Global Agency Sales.
A veteran with over 25 years of engineering experience, Holtcamp will join TubeMogul’s engineering team to oversee Quality and Applications Engineering. Holtcamp was most recently Senior Director, Software Engineering at Ericcson, Mediaroom. Prior to that, she worked a Group Manager at Microsoft for 10 years and was Director of Software Engineering at Adobe Macromedia and Informix Software. She will report directly to SVP Engineering, Soren Abildgaard.
“We’ve worked incredibly hard to build a world-class platform and a world-class culture, and it has helped us attract world-class talent,” said Keith Eadie, Chief Marketing Officer, TubeMogul. “Erika, Tim and Vasanthi are well-respected and talented leaders who will undoubtedly make us better at creating, innovating and delivering value for our clients.”
The hires follow a string of recent executive appointments at TubeMogul. In November 2015, Todd Gordon, former EVP at Magna Global, was hired to oversee the company’s programmatic TV efforts. Other recent additions include VP of Strategy, Phil Cowlishaw, and Chief People Officer, Pattie Money.
Lamoreaux, Murray and Holtcamp will operate out of the company’s global headquarters in Emeryville, CA. All appointments are effective immediately. To learn more about TubeMogul’s leadership team, visit https://www.tubemogul.com/company/about-tubemogul/leadership
About TubeMogul
TubeMogul (NASDAQ: TUBE) is an enterprise software company for brand advertising. By reducing complexity, improving transparency and leveraging real-time data, our platform enables advertisers to gain greater control of their global advertising spend and achieve their brand advertising objectives. TubeMogul was incorporated in 2007 and is based in Emeryville, California with operations in Kyiv, London, Mexico City, New York, Paris, Sao Paulo, Shanghai, Singapore, Sydney, Tokyo, Toronto and offices across the United States.
TubeMogul and the TubeMogul logo are trademarks or registered trademarks of TubeMogul, Inc. in the United States and other countries.
