DALLAS – Share Rocket, the leader in social media ratings for broadcast media, has announced that digital advertising leader Charlie Thomas will join the Share Rocket executive leadership team as its chief revenue officer. In his role, Charlie will be responsible for expanding market demand for Share Rocket’s proprietary social rankings product and driving the company’s strategy for achieving revenue goals.
“We’re thrilled to welcome Charlie to the team as we continue to grow and increase revenue opportunities for our customers.”
Charlie has over 20 years of experience in digital advertising sales, having previously served as the former EVP of client development at Centro where he launched a new product sales division and significantly grew the company’s customer base, sales team and revenue. Prior to Centro, Charlie served as president and founder of Step Ahead Strategies, a consulting business specializing in sales strategy and business development.
“The latest funding is an example of the tremendous growth that Share Rocket has seen recently,” noted Charlie Thomas. “I’m excited to join Share Rocket during this time of rapid expansion and look forward to helping our customers grow their social media presence and realize their revenue potential.”
“Share Rocket’s customers recognize large segments of their audiences have moved to social, engagement is the most valuable currency, and we are the only rating system that allows them to monetize those audiences in a meaningful way,” said Chris Kraft, CEO, Share Rocket. “We’re thrilled to welcome Charlie to the team as we continue to grow and increase revenue opportunities for our customers.”
About Share Rocket
Share Rocket is a social media ratings and audience measurement platform providing broadcasters and digital publishers with an easy way to quantify their social media equity, benchmarked against their peers. Share Rocket provides market intelligence and actionable insights that drive social media ROI. Share Rocket’s proprietary ratings metrics and performance scores have become the most comprehensive and accurate way for our clients to measure their performance in social. For more information visit www.sharerocket.com or find Share Rocket on Twitter at @ShareRocket.
