LONDON – Adglow, the world’s leading social advertising specialist, announced it has joined Pinterest’s Marketing Partner (PMP) programme. The Pinterest Marketing Developer Partners programme enables technology partners to build tools and services to help marketers reach audiences to scale their presence on Pinterest and create a richer experience for consumers.
“We are thrilled to join the PMP eco-system and add Pinterest’s Promoted Pins to our offering for direct clients and agencies. Early e-commerce and retail tests have shown incredible performance and we couldn’t be more excited to integrate the Pinterest Advertising API into our media buying platform ADAM” said Damian Routley, AdGlow Partner.
Pinterest is an app to discover and try new ideas for recipes to cook, styles to wear, ways to decorate the home, and so much more. Every month, more than 150 million people around the world use it to explore more than 100 billion Pins personalised for them based on their interests.
Pinterest’s advertising program, Promoted Pins, help millions of people discover relevant, quality ideas to help plan their everyday lives. In addition, Promoted Pins enable brands to reach people who are in the “consideration” mindset as they look for ideas on the platform such as products to buy, recipes to try, and even places to travel.
Pinterest currently offers Promoted Pins in the US, UK, Canada, Ireland, Australia and New Zealand. With targeting tools to capture new consumers or to remarket to existing audiences, Promoted Pins will reach the Pinterest audience, 93% of whom use Pinterest to plan or make purchases (Source – Millward Brown Study)
Adglow’s paid media experts are available immediately to talk with current and new customers about integrating Pinterest into their marketing strategies. The company will also be working with some of the world’s largest marketing agencies to deliver these solutions to their clients.
Would you like to know more? Contact us today to review how Pinterest could become a valuable part of your marketing initiatives!
Find out more about Pinterest Marketing Partners here: https://business.pinterest.
Adglow collaborates with advertisers and agencies around the world to upscale their social advertising campaigns. We combine technology and services to reach engaged audiences, drive impactful campaigns, and create new efficiencies.
With 600 customers served by experienced staff in 14 countries, we are the global leader in social media advertising services.
Our proprietary technology increases the effectiveness of advertiser’s social media advertising campaigns across Facebook, Instagram, Twitter, Pinterest, Snapchat and Amazon. Our expert teams work with advertisers to make social advertising a sustainable and profitable part of their media mix.