LOS ANGELES – H Code Media, the leader in digital advertising for the US-Hispanic market, today announced 2017 highlights that underscore the Company’s strategic growth trajectory and momentum on a number of fronts including quality & premium performance, key hires and team growth, and its in-house, best-in-class business operations.
“We are proud to have recently surpassed our 100th campaign,” said Parker Morse, CEO of H Code Media. “Our relationships with over 250 top Spanish-language publishers and media companies give marketers a mission-critical competitive advantage.”
H Code Media’s industry rankings exceeded that of its competition, most notably:
- comScore ranked Top 4 in Hispanic reach
- comScore ranked #1 most authentic Hispanic reach, indexing 353% above the average Hispanic property
- H Code’s reach is comScore validated as 90% US Hispanic
- More than 100 campaigns executed throughout 2017.
Additionally, H Code Media’s in-house business operations include 25 unique creative products designed specifically for the US-Hispanic market. The company also provides a dedicated support team for every campaign executed that includes account management, media planning & strategy as well as ad operations, optimization and analytics.
H Code Media has also put a priority on the importance of data science in 2017 and will continue to do so in 2018 as evidenced by the addition of Dr. Cendejas and the Company’s direct access to its enormous data set of 20 million US-Hispanic consumers and over 70+ data segments creative via AI.
This news comes on the heels of H Code Media’s recently announced exclusive partnerships with Futbol Sites (FSN), a top digital sports media group in Latin America, with one of the largest audiences in its category, reaching more than 25 million unique users every month on its websites, and with Webconsultas, the world’s leading health and wellness online portal among Spanish speaking readers.
H Code Media’s leadership growth is another key indicator of the Company’s top position in its industry and highlights the desire among top industry talent to join the H Code team. The three key new hires include President, Tony Gonzalez, Director of Data Science, Dr. Ramon Cendejas and Head of East Coast Sales, Blake Belanger. As of Q4, the Company has over 30 full-time employees, and five offices across the US located in Chicago, Dallas, NYC, San Francisco, and Santa Monica.
The Company was also proud to announce the appointment of Noah Mamet, former US Ambassador to Argentina, to its advisory board. A position that will allow Mamet to provide specific guidance to H Code’s leadership and assist the Company in securing more exclusive partnerships with media companies in the Latin American business community for many years to come.
ABOUT H CODE MEDIA
H Code Media is the leading digital advertising platform reaching US Hispanic consumers at scale. The Company was formed to better connect brands and advertisers with US Hispanics online. It reaches this niche audience by bringing together targetable data, the right inventory and impactful creative. Through H Code’s platform brands can more effectively reach US Hispanics than any other organization in the marketplace. Key clients include Target, Chase, McDonald’s, Live Nation, Kaiser Permanente, and Lincoln. H Code was founded in 2015.
