London: Europe’s leading real time intent targeting specialist, Nano Interactive, today announces the appointment of Non-Executive Chairman, Alastair Gornall.
Gornall is a highly experienced and successful business leader having worked with media, event and communications businesses in both the private and public sector. Since 2011, he has been a strategic advisor to the world’s leading information technology research and advisory company, Gartner.
In 1983, Gornall co-founded award winning PR agency Scope Communications and in 1990 and created Consolidated Communications (PR Week’s Agency of the Year 2001) with backing from venture capital specialists, 3i. Gornall also had a successful spell as CEO of the world’s leading events’ organiser, Reed Exhibitions Ltd. More recently Gornall has been the Non-Executive Chairman for award-winning PR agencies, Hanover Communications, Blue Rubicon, Finn PR and the thought leadership business Longitude Research.
Gornall’s appointment follows the announcement of a £3.5m growth capital injection into Nano Interactive by private equity investment firm Foresight. The backing will allow the company to make further investments in sales, marketing and product development.
Alastair Gornall said: “I am really excited to join this experienced and talented team at this pivotal moment in the company’s growth story. The ad-tech sector is very fast moving so it’s refreshing to see a company with a clear strategic vision to differentiate and to offer the market unique brand safe products.”
Carl White, Co-founder of Nano Interactive added “Alastair’s unrivalled experience in strategically growing companies will be a massive help to us. Following the recent backing from Foresight and the launch of our unique solution for brand safe intent targeting, Nano INSIST, 2018 is set to be an exciting year for us across Europe.”
About Nano Interactive
Nano Interactive is Europe’s premier provider for Search Intent Targeting. The proprietary technology enables advertisers to deliver their display, mobile and video campaigns triggered by current search behaviour of individual users. For this purpose, Nano generates about 5 billion search queries per month and hosts about 500 million unique but anonymised user profiles on their database. The ad tech company employs 60 people at currently six locations: London, Starnberg/Hamburg, Paris, Warsaw and Belgrade.
More information at: www.nanointeractive.com.