Frisbie Brings Years of Senior Leadership Experience Within the Digital Media Industry
San Mateo, CA — AdsWizz, the leading global technology provider for digital audio advertising solutions, announced today the addition of Anne Frisbie to its executive team. Anne will serve as Senior Vice President (SVP) of Global Supply.
Anne brings more than 20 years of experience building and leading teams at some of the world’s leading digital media and technology companies, such as Yahoo!, AltaVista, Overture, and at Elon Musk’s first start-up, Zip2. Anne most recently served as SVP and GM for InMobi Exchange and North America sales. Anne launched InMobi Exchange, which is the largest, independent in-app global mobile exchange built for brands, in 2014. She also was a driving force for improving industry standards for in-app mobile video, in order to provide third-party measurement along with a buffer-free consumer experience.
“Anne has been working in digital media since its beginnings and has a passion for the industry.” said Alexis van de Wyer, CEO of AdsWizz. “We’re excited to tap into her knowledge and expertise, and are thrilled to welcome a leader of her caliber to our team.”
In her role at AdsWizz, Anne will lead publisher development and strategic partnership efforts globally, by growing the already strong partnerships with the world’s top audio publishers – including major broadcasters, music services and podcasters. In addition, she will help drive the global conversations with strategic partners such as demand side platforms, data providers and technology partners.
Anne has served as a board member of the IAB Digital Video Board as well as on the IAB Mobile Center of Excellence and on the MMA mobile board, and has been featured on Business Insider’s list of the Most Powerful Women in Advertising.
AdsWizz has created the end-to-end technology platform that is powering the digital audio advertising ecosystem. AdsWizz powers well-known music platforms, podcasts and broadcasting groups worldwide with a comprehensive digital audio software suite of solutions that connect audio publishers to the advertising community. From dynamic ad insertion to advanced programmatic platforms to innovative new audio formats, AdsWizz efficiently connects buyers and sellers in digital audio. AdsWizz is headquartered in San Mateo, California, with an IT Development hub in Bucharest, Romania, and presence in 39 markets around the world.