Rapid Growth in Global Availability of Western Union Cash Payment Option for Google AdSense Expands Power of Program Distributing Payments Quickly and Reliably
ENGLEWOOD, Colo. – The Western Union Company (NYSE: WU), a leader in global payments, announced the number of countries has increased where the Western Union® cash payment option is available for Google AdSense publishers. The number of countries with access to this service has grown to more than 60 in approximately a year. The reliable Western Union payment option is now available in countries including Indonesia, Saudi Arabia, Romania, Mexico and Argentina.
“With our full range of consumer-to-business, and business-to-consumer payment solutions, Western Union Payments has agreements with multiple businesses and billers to provide convenient, payment options,” said Sanjay Gupta, Senior Vice President, Banking and Corporations, Western Union. “Our scope of services makes it possible for our clients to broaden their consumer base by meeting a wide range of financial and lifestyle needs in multiple countries around the globe. Our continued expansion of our global cash payment option directly supports leading clients like Google, whose own global needs are broad and diverse.”
AdSense is a program for online publishers to earn revenue by displaying relevant ads on a wide variety of content including website content, site search results, feeds and mobile websites.
The Western Union payment option delivers cash payments quickly and conveniently to site owners and publishers who use AdSense. Check collection and clearing processes can be lengthy, especially when funds are sent internationally. Western Union delivers AdSense revenue in cash on the next business day [1. Funds availability subject to terms and conditions of service.] following the payment, eliminating the lengthy check clearing process. AdSense publishers can receive their revenue payouts either in the participating country’s local currency or, at select Western Union Agent locations, in U.S. dollars.
How it Works
With the publisher’s consent, Google communicates the name of the publisher, the amount to pay and country information to Western Union. Western Union processes a money transfer, and generates a money transfer confirmation number (MTCN) and makes the funds available at a participating Western Union Agent location in the destination country. The payment information is communicated to the publisher via the Google AdSense web system. The publisher goes to the location, presents their identification and picks up the funds.
About Western Union
The Western Union Company (NYSE: WU) is a leader in global payment services. Together with its Vigo, Orlandi Valuta, Pago Facil and Western Union Business Solutions branded payment services, Western Union provides consumers and businesses with fast, reliable and convenient ways to send and receive money around the world, to send payments and to purchase money orders. The Western Union, Vigo and Orlandi Valuta branded services are offered through a combined network of approximately 455,000 Agent locations in 200 countries and territories. In 2010, The Western Union Company completed 214 million consumer-to-consumer transactions worldwide, moving $76 billion of principal between consumers, and 405 million business payments. For more information, visit www.westernunion.com.
