AUSTIN, Texas – BizGreet, Inc., the only platform for personalized video on the web, unveiled a new set of core features that enable highly-targeted, personalized video streams that change for each individual viewer.
“We were the first to offer first name mass-personalization of web video in 2008. We have expanded our market leadership this month with the release of BizGreet 2.0, making ours the only platform of its kind for mass-personalized video in the world,” said Mat Harris, BizGreet’s CEO.
BizGreet is a rapidly evolving cloud computing platform for hosting personalized video streams, with capabilities to adapt video based upon any number of data inputs, including data from a company’s customer database, environment information from each viewer (preferred language, IP address, current location) and a viewer’s social graph (Facebook, Twitter and LinkedIn profiles, for example).
“The problem with most video ads is that everyone gets the same message. People who are broke get e-Trade ads, people who are married get e-Harmony ads, people without kids get the Disney cruise ads. This is hugely wasteful and ineffective. BizGreet’s adaptive media platform dynamically changes each video message to appeal to each specific individual, with a message that resonates with their immediate needs,” Harris said.
BizGreet says its videos are better for advertisers, and better for viewers than traditional video ads. Due to their highly-personalized content, BizGreets are purchased on a cost-per-action rather than cost/1,000 impressions basis. Agencies who are interested in learning more about becoming a member of BizGreet’s approved ad agency network can visit http://www.bizgreet.com/for-advertisers. Ad agency accounts start at $299/month.
About BizGreet — BizGreet is the only backbone cloud utility powering personalized video on the web. Built for ad agencies, BizGreet features multi-reseller support, a robust video streaming player, social media integration and multi-device player support, including mobile. BizGreet is the only platform for mass-personalizing videos that change for every viewer and are deliverable to any device.
BizGreets are dynamically assembled, changing in content and message for every unique viewer. BizGreet uses social profiles (Facebook, Twitter, LinkedIn), viewer browser information (language settings, geographic location), and customer databases to generate rich, hyper-personalized videos. BizGreet is the utility for narrowcasting ads, and an environment for third parties to build their own hyper-personalized video applications.
For more information, visit http://www.bizgreet.com/two
