– Head of Yahoo! Research and Smithsonian Director of Web and New Media Strategy to Keynote Gilbane Boston Content Management Conference
“Where Content Management Meets Social Media” is the focus of the fifth annual Gilbane Boston Conference (http://gilbaneboston.com/), set to take place December 2-4, 2008 at the Westin Copley Place in Boston. Produced by the Gilbane Group and Lighthouse Seminars, this year’s lineup of keynote speakers will be led by the Head of Yahoo! Research, Prabhakar Raghavan and the Smithsonian Institute’s Director of Web and New Media Strategy, Michael Edson. Yogesh Gupta, technology visionary and CEO of FatWire will present a keynote on how to best use the Web to drive business results and rounding out the keynote sessions are an all industry-analyst panel discussion on trends, challenges and opportunities and a panel session on Global Content Value Chain (GCVC) strategies with participants from 3M Company and Jonckers.
– Digital River to Exhibit at ad:tech London 2008
Digital River, Inc. (NASDAQ: DRIV), a leading provider of global e-commerce solutions, announced that it will exhibit at ad:tech London 2008. The exhibition and conference is being held Sept. 24-25, at the National Hall, Olympia Conference Centre in London, England. Digital River will exhibit in booth 248, located on the ground level of the conference center. The booth will feature a variety of online direct marketing tools and services from its business unit Direct Response Technologies, including the DirectTrack® affiliate management platform, the KeywordMax® paid search bid management tool and the DirectLeads® lead generation network.
– Doggett Advertising Recognized as the Leading Brand Development Firm in the Southeast
Doggett Advertising www.doggettadvertising.com is the leading brand development agency in the Southeast. Doggett Advertising is the only certified Brand Strategy agency in the Charlotte market through its membership and certification by the Brand Establishment Network. www.brandestablishment.com. The Brand Establishment is a training organization for advertising and public relations agencies worldwide. Only Brand Establishment agencies are trained in the eight steps of brand development and branding and become Certified Brand Strategists at the end of a comprehensive program. They are uniquely equipped then to develop brand strategy for their clients and prospects.
