Online Performance Marketing Leader Also Announces the Hiring of Key Staffers Under SVP and GM, Rob Wilson, as Company Expands International Operations
LONDON – Epic Advertising (www.epicadvertising.com), the privately-held, New York-based online performance marketing firm, announced the official opening of its London office. The announcement follows recent news of the company’s successful 2008 performance, impressive revenue growth, and the hiring of Rob Wilson in October 2008 as the SVP and General Manager of the company’s European business.
“The global trend that we are seeing in performance marketing, not just in North America but in Europe, puts us in a very good position to execute in 2009,” said Mr. Wilson. “It was very important for Epic to establish roots here in London, and to be able to hire talented employees to form the foundation of the company’s worldwide growth. To now have our London office fully opened, staffed and operational is critical in our ability to execute right away in the 1st quarter.”
Other key staffers in place in the London office include: Heidi Kinsey (Network Director), Jason Kilby (Director of Gaming Operations) and Anna Mazziotti (Office Manager).
The company said that the expansion into London was an opportunity created out of intense demand, as the UK market is currently the company’s second largest revenue-producing territory, holding a lot of opportunity for advertisers and publishers alike.
“We have seen, even in the early stages of focusing our efforts in Europe, that the opportunity to expand our footprint in the global performance marketing industry in the UK is there,” said Don Mathis, CEO of Epic Advertising. “The important first step of hiring a talented GM like Rob, and then putting key team members in place in a new office is now complete. We look forward to growing our presence in Europe even further under this team’s leadership.”
The address for Epic Advertising’s London office is:
Amadeus House
Floral Street, Covent Garden
London, England WC2E 9DP
Telephone: 0207 812 7012
General Email: epicUK@epicadvertising.com
About Epic Advertising
Epic Advertising (www.EpicAdvertising.com) is a global online performance marketing company that provides advertisers with measurable Internet advertising impact. Leveraging proprietary and patent-pending contextual and behavioral targeting technologies, and the over 38,000 publishers in its highly-acclaimed network AzoogleAds, Epic provides its advertising partners with performance and direct response marketing services, media planning, branded marketing campaigns and a targeted, worldwide online reach.
A pioneer in both the online performance marketing industry and in Internet advertising integrity assurance and compliance, Epic Advertising brings an intense focus on achieving the highest ROI yield for its advertising partners via transparent display and search consumer traffic. Epic scales its solutions by leveraging vast quantities of data, enormous internet reach and unparalleled industry expertise.
The company has achieved several industry accolades, including being named an AlwaysOn Global Top 250 Company as one of the top private companies in the world, a comScore top-50 ranking in internet reach (Ad Focus) and being named a 2008 Inc. 5000 company.
Epic Advertising is headquartered in New York, with offices in London, San Francisco, and Toronto. The company is privately held and backed by private equity firms TA Associates and Stripes Group.