Partnership Offers Advertisers Targeted Podcast Content
LOS ANGELES – Triton Media Group, LLC announced that it will be an integrated sales partner for Wizzard Media (NYSE Amex: WZE). Triton will represent all Wizzard Audio podcast content to agencies and clients for targeted national campaigns, offering advertisers highly targeted content environments to reach very specific consumer lifestyles while still delivering a scale audience.
Wizzard Media, comprised of premier podcast-hosting services Libsyn, Libsyn Pro, Switchpod and Blast Podcast, provides industry-leading online publishing tools for media producers, creates strategic advertising products for marketers, combines the content and the advertising message, and distributes the resulting show to loyal podcast subscribers. In 2008, Wizzard, which has 26 different distribution points including an iPhone compatible flash player, received more than 1.2 billion podcast download requests and provides publishing services for 17,000 podcast creators.
“We are very excited about our partnership with Wizzard Media. The consumption of podcasts and On-Demand content is exploding and advertisers want highly relevant content. Wizzard is a leader in offering this type of content,” said Bill Freund, Executive Vice President of Triton Media.
“Triton Media brings proven success in advertising sales that will further extend and compliment our sales efforts for monetization of the Wizzard Media Network,” said Laurie Sims, President of Wizzard Media. “We are pleased to be able to offer additional advertising and revenue opportunities to our podcast producers and relevant content to Triton’s advertising clients.”
About Triton Media Group, LLC
Triton Media Group, LLC is the leading supplier of digital products and services to the media industry. Its Triton Digital division supports more than 3,500 radio station affiliations with applications and content. Through its Triton Radio Networks division, Triton owns and operates Dial-Global (www.dial-global.com), which provides sales representation services to national radio production companies, producing more than 100 different programs and services in addition to providing syndicated programming and services to radio. For more information about Triton Digital, visit www.tritondigitalmedia.com.
About Wizzard Media (a division of Wizzard Software):
Wizzard Media provides publishing and distribution services to podcasters and monetization services for podcasters. Wizzard Media is the industry’s leading podcasting network with an unprecedented 1.2 billion download requests in 2008. Podcasts are a means for independent and professional content creators to publish audio and video shows for the world to enjoy over the Internet or on mp3 players, such as the Apple iPod®, iPhone® and the Microsoft Zune®. Podcasting is a relatively new phenomenon, but Wizzard Media collectively broadcasts millions of podcast downloads per day through media aggregators like Apple’s iTunes and Microsoft’s Zune Marketplace. For more information, please visit www.wizzard.tv. Wizzard Media is a division of Wizzard Software, a leader in speech technology distribution and development.
