Strong Demand for LinkShare Technology and Services as Advertisers Increasingly Turn to Online Performance Marketing to Drive Sales

NEW YORK – LinkShare, a leader in online performance marketing, announced that more than 190 new advertisers have joined the LinkShare Network since January 2010. They include: Ed Hardy, Electronic Arts, Inc. and French Connection (Canada).

The growing LinkShare network of publishers presents additional opportunities for advertisers to increase brand awareness and revenues as consumers rely on Websites for comparison shopping and to find the best deals.

One example of this is Offers.com, a publisher that specializes in helping shoppers find the best offers from more than 3,000 online stores and companies.

“For the first half of this year, revenue for Offers.com has increased more than 35 percent over the second half of 2009 and has exceeded all internal forecasts,” said Steve Schaffer, founder and CEO, Vertive, Inc., creator and publisher of Offers.com. “Being part of the LinkShare network has contributed to this success and connected us to many reputable name brand stores and companies which continues to help drive the success of our company.”

LinkShare provides the technology platform that enables advertisers and publishers to create long-term, profitable partnerships that find new customers and drive online sales. By joining the LinkShare Network, advertisers can expand their reach to their target audience while working with a wide range of publisher business models including search, loyalty, social networking, and mobile commerce.

“Now more than ever, advertisers are looking for a measurable return on their marketing investment,” said Yaz Iida, CEO, LinkShare Corporation. “Quarter after quarter, LinkShare’s innovative technology, combined with expert online marketing services help advertisers consistently exceed their online revenue targets while staying on budget.”

LinkShare CEO Iida’s point is underscored by the fact that over 500 advertisers and publishers including The Limited and Deals.Woot recently attended the LinkShare Symposium East customer event in New York City. During the conference, several attendees participated in a video sharing their views on the way the LinkShare Network is driving sales while helping them establish long-term, profitable partnerships.

About LinkShare Corporation

LinkShare Corporation provides ecommerce businesses with a vast, high quality pay per action marketing network, along with expert consultative services and patented technology. LinkShare’s cost-efficient pay per action (PPA) affiliate, search and lead generation campaigns acquire new customers, increase revenue and drive results. LinkShare clients are Fortune 500 and prominent companies doing business online, including J.C. Penney, 1-800-Flowers.com, American Express and Avon Products. LinkShare was founded in 1996 and is headquartered in New York City, with offices in San Francisco, Chicago, London and Tokyo. LinkShare is the performance marketing network for Rakuten, one of the world’s largest Internet service companies.

For more information, please visit: www.linkshare.com.