• Event Dates: September 22-23, 2010
• Speakers: TIG Global, Razorfish, BlueKai, eGencia, Avala Marketing and others
• Venue: Bell Harbor Conference Center, Seattle, WA
SEATTLE – AdReady, a pioneering technology company that delivers powerful yet elegant and cost-effective software solutions for digital display advertising, announced the AdReady Partner Summit 2010, the company’s first annual user conference for digital advertisers, agencies and publishers. AdReady partners and customers can register online now.
During the two-day event, AdReady and its partners will provide attendees – such as Yahoo! and Pandora – with actionable information about display advertising, including overviews of new technology applications and techniques, as well as best practices in digital display advertising. Attendees will have the exclusive opportunity to learn more about AdReady 3.0, the latest version of AdReady’s award-winning display advertising platform, scheduled to be released in early October.
Industry visionary Clark Kokich, Chairman, Razorfish will open the event with a keynote presentation on the rapid evolution of the display advertising market. CEO of BlueKai Omar Tawakol will provide attendees with an overview of the growing opportunities surrounding online consumer intent data. Yahoo!, Pandora, eGencia and digital marketing agency Avala Marketing will also participate in a number of other partner and customer sessions.
AdReady CEO Karl Siebrecht and Jamie Lomas, Vice President, Sales and Client Services, will lead sessions designed to provide attendees with in-depth educational sessions designed to help advertisers increase their return on advertising spend (ROAS). Sessions include an overview of precision campaigning, or the ability to target specific messages to specific people at specific times, as well as the latest tips and tricks for using AdReady 3.0 for media planning, creative automation, reporting, optimization and more.
“We are thrilled to host an event where our customers and partners can come together to advance their knowledge of display advertising by talking with us and each other,” said Siebrecht. “It’s the perfect stage to unveil our new platform, as partner and customer feedback is what made this latest round of improvements possible. Our customers are just as excited to see our new platform as we are to show it off.”
To view detailed speaker, agenda, venue and registration information, visit http://learn.adready.com.
About AdReady
AdReady’s technology platform delivers the power and sophistication of multiple best-in-class enterprise software solutions for digital display advertising wrapped in an elegant, cost-effective and powerful technology platform. It is optimized for sophisticated agencies and advertisers trying to efficiently manage precision campaigns, by integrating creative automation and micro-targeting capabilities. AdReady’s platform was recently named “Best Ad Delivery Platform Innovation” by the Digital Publishing and Advertising Conference (DPAC). The company was also named “Service Provider of the Year” by the Washington Technology Industry Association (WTIA). To learn more, please visit www.adready.com, follow us on Twitter @AdReady, or find us on Facebook.
