Research and Markets: 2011 U.S. Direct Mail Advertising Industry Report Features 2011 Current and 2012 Forecast Estimates

DUBLIN – Research and Markets has announced the addition of the “2011 U.S. Direct Mail Advertising Industry Report” report to their offering.

The Direct Mail Advertising Industry report, published annually, contains timely and accurate industry statistics, forecasts and demographics. The report features 2011 current and 2012 forecast estimates on the size of the industry (sales, establishments, employment) nationally and for all 50 U.S. States and over 900 metro areas. New to the report this year are: financial ratios, number of firms and payroll estimates. The report also includes industry definition, 5-year historical trends on industry sales, establishments and employment, a breakdown of establishments, sales and employment by employee size of establishment (9 categories), and estimates on up to 10 sub-industries, including mailing services, mailing list services and brokers.

Please note, this report offers statistical information only and does not include an analysis of the figures.

Key Topics Covered:

Users’ Guide
Industry Definition and Related Industries
Industry Establishments, Sales & Employment Trends
Industry Ratios
Establishments, Firms & Payroll
Sub-Industries – 2010 Estimated Industry Sales ($Millions)
Sub-Industries – 2010 Estimated Number of Establishments
Sub-Industries – 2010 Estimated Number of Employees
5-Year Trend – Estimated Industry Sales ($Millions)
5-Year Trend – Estimated Number of Establishments
5-Year Trend – Estimated Number of Employees
2011 U.S. States – Estimated Number of Establishments
2011 U.S. States – Estimated Industry Sales ($Millions)
2011 U.S. States – Estimated Number of Employees
2012 U.S. States – Estimated Number of Establishments
2012 U.S. States – Estimated Industry Sales ($Millions)
2012 U.S. States – Estimated Number of Employees
2011 U.S. Metropolitan Areas – Estimated Number of Establishments
2011 U.S. Metropolitan Areas – Estimated Industry Sales ($Millions)
2011 U.S. Metropolitan Areas – Estimated Number of Employees
2012 U.S. Metropolitan Areas – Estimated Number of Establishments
2012 U.S. Metropolitan Areas – Estimated Industry Sales ($Millions)
2012 U.S. Metropolitan Areas – Estimated Number of Employees
Definitions and Terms

For more information visit http://www.researchandmarkets.com/research/2b6659/2011_u_s_direct_m