Keep Up-to-Date with Industry Trends, Check out New Products and Network at SES New York 2011

Industry’s Leading Search and Social Media Marketing and Expo Scheduled for March 21-25 at Hilton New York

SES New York 2011
NEW YORK – The top three reasons people attend trade shows are to keep up-to-date with industry trends, to learn about new products and to network with their colleagues and competitors. SES New York, which takes place March 21-25, 2011 at the Hilton New York, meets those requirements with over 70 sessions, more than 60 exhibitors, and several networking events.

Search and social media marketing professionals can receive the pre-show discount of up to $200 if they register before March 21.

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“In today’s economy, we’re very aware that our SES conference programming and activities have to produce significant ROI, so we incorporate the latest topics, trends and issues and invite the industry experts to present them,” said Matthew McGowan, Managing Director of Americas for Incisive Media. “After hearing our panelists’ and presenters’ case studies and best practice strategies, attendees will walk away with practical tips, tricks, and strategies they can implement as soon as they return to their offices.”

Keep up-to-date with industry trends

With five days of programming, March 21-25, attendees are bound to find more sessions that they will be able to squeeze into their days. Over 70 sessions—geared toward the beginner and very experienced marketer—cover PPC management, keyword research, SEO, social media, local, mobile, link building, duplicate content, multiple site issues, video optimization, site optimization, usability and more.

Learn about new products and services

For attendees who are primarily interested in checking out new products and services, they can drop by the exhibition spaces of American Express OPEN, Bing, Bruce Clay Inc., iContact, iProspect, Marin Software, SubmitEdge, Symantec’s VeriSign Authentication Division and more than 50 other companies.

Network with colleagues and competitors

SES conferences always provide plenty of networking opportunities and this year is no different. SES New York 2011 kicks off with an “SES New York Meet & Greet” at 7pm on Monday, March 21. During the day on Tuesday and Wednesday, March 22 and 23, there is a random-drawing contest: “Play Facebook Face-Off @ SES NY.” Also on Tuesday, SES will sponsor a cocktail reception in the Expo Hall at 5:15pm. The “Infamous SES Black Hat White Hat Unconferenced Session” regularly takes place at SES conferences. This open mic session is scheduled for Wednesday at 5pm.

Through March 21, marketers can register to receive the SES New York pre-show discount of up to $200. For the first time at SES New York, Incisive Media has designed an attractively-priced All Access Passport, which includes access to all conference sessions, keynotes, the expo hall, training sessions and partnered events.

About SES

Incisive Media’s SES is a leading global conference and training series focused on search and social media marketing. Other Incisive resources for interactive marketers include ClickZ for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch, which provides news and information about search, analysis of the search engine industry and tools for improving search marketing effectiveness.

Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company’s principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media’s market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, Post, Risk, and SES Conference and Expo. For more information, visit www.incisivemedia.com