Annual June conference offers experienced marketing and advertising professionals the knowledge and tools they need to traverse the dynamic digital landscape
TORONTO – With experienced marketing and advertising professionals seeking the knowledge and tools needed to traverse the dynamic digital landscape, SES Toronto 2013 today announced this year’s conference agenda. Case study and best practice presentations will detail how marketers integrate a variety of channels – including social, local, mobile, analytics, and others – in order to engage and acquire new customers. SES Toronto conference & showcase, being held at the Toronto Marriott Downtown Eaton Centre on June 12-14, 2013, is designed by industry thought leaders and innovators.
“The SES Toronto programming reflects how digital marketing continues to expand. The conference is an opportunity to hear experts present their latest case studies, as well as time for specialists to tell us what tactics have been working well in their arenas”
“The SES Toronto programming reflects how digital marketing continues to expand. The conference is an opportunity to hear experts present their latest case studies, as well as time for specialists to tell us what tactics have been working well in their arenas,” said Andrew Goodman, SES Advisory Board Member and President of Page Zero Media.
SES Toronto sessions that reflect how digital marketing is tracking in 2013 include:
- Bringing Together Paid, Owned, and Earned Media
- Developing an Integrated Social Search Strategy
- Proving the Value of Your Search Campaign: Tangible SEO Metrics
- Mobile Marketing: Connecting with Your Consumers on the Move
- The RTB & Programmatic Trading Opportunity for Online Marketers: Truths & Myths
- Breaking Down the Borders: International & Multilingual SEO
About Incisive Media
Incisive Media’s SES Conference & Expo is a leading global conference and training series focused on educating today’s digital marketing and advertising professionals. The SES sister brands include ClickZ, the provider of digital marketing news, information, commentary, advice, opinion, and research and Search Engine Watch, which covers news and information about search and analysis of the search engine industry, and offers tools for improving search marketing effectiveness.
Incisive Media is one of the world’s leading business-to-business (B2B) information providers, serving a wide range of financial, business technology and professional services markets globally. The company aims to bring product provider and purchaser business communities together using all the varied platforms available to a modern information business.
Whether communicating online, in print or in person, Incisive Media prides itself on its entrepreneurial culture, creating market-leading products for the industries it serves. The business operates across the main areas of financial services, with leading brands in the financial, legal, accountancy and IT sectors. For more information, visit www.incisivemedia.com.
For more news and event updates visit the SES press room.