NEW YORK – Travel Ad Network (TAN), the leading and largest vertical media company in travel, announced today that it has named Ali Kellerman to the newly-created position of Senior Manager, Custom Media Solutions.
“Ali brings a wealth of knowledge in packaging, pricing and building engaging and premium ad products and blogger programs leveraging the strength of the network model, ” says Juliana Jaoudi, VP of Sales for Travel Ad Network. “She will help TAN continue its rich tradition of customizing solutions to help marketers tap the travel buyer market.”
Before joining TAN, Ms Kellerman was at Glam Media, where as Product Marketing Manager, Social Media, she helped drive social and content programs for Glam’s multiple content verticals. She was responsible for working with the product management and community teams to build scalable ad solutions across over 2,000 sites and blogs. Throughout her tenure at Glam starting in 2007, Ms Kellerman worked across multiple functions and roles ranging from account management and publisher development and with a spectrum of clients including both men’s and women’s lifestyle marketers.
Prior to Glam Media, Ms Kellerman worked at Nielsen IAG Research, where she helped in the account management of numerous clients measuring the effectiveness of product placement in traditional advertising. Ms Kellerman holds a BS in Marketing and Supply Chain Management from Syracuse University.
Travel Ad Network (www.traveladnetwork.com) is the leading vertical media company in travel reaching almost 35 million worldwide unique users through their exclusive publisher network of over 300 websites including top tier publishers like Rand McNally, Let’s Go, Not For Tourists, Vayama, Viator, and HomeAway UK. Travel Ad Network uses both audience and contextual relevancy on a single platform to give marketers unrivaled access to the largest travel planning audience online across all stages of the travel lifecycle. Founded in 2003, Travel Ad Network is headquartered in New York City with branch offices in the West, Midwest and Southeast, as well as in the UK.