SodaHead.com Reveals What Consumers Hope To Receive This Holiday Season; “Tablet Wars” favor the iPad2 over the Kindle Fire and Nook Tablet
Encino, CA – Consumers reveal their holiday gift wishes according to a poll conducted by SodaHead.com, the web’s largest opinion based social community, and cold hard cash reigns supreme. From money and trips to gift cards, clothing, jewelry and electronics, consumers are hoping for a wide range of gifts to be under the tree this year. According to the poll, 39 percent of respondents are hoping for cash or a gift card, higher than all other gift types including vacations (30 percent), electronics (21 percent) and clothes/jewelry (10 percent).
An infographic with complete poll results is available at: http://images.sodahead.com/profiles/0/0/2/0/0/5/2/7/9/holiday-infographic-61286617058.png
“As consumers head to the malls and their favorite online shopping destinations, the poll results from SodaHead.com can give shoppers deep insights into the top items their family, friends and co-workers hope to receive this holiday season,” said Chris Dominguez, CEO of SodaHead.com. “From details on the top tablets and kids products, to revealing consumer sentiments on whether apps are good gifts, SodaHead’s users have spoken and these poll results can serve as a valuable guideline for holiday shoppers.”
The Tablet Wars: Apple iPad2 Most Sought After Gift
As the tablet wars heat up and consumers are presented with dozens of iOS and Android-based options, the clear winner on consumer’s holiday wish lists is the Apple iPad2, as 65 percent of those wanting a tablet hope to receive the top-selling device on the market. The latest entrants in the tablet market from Amazon and Barnes & Noble have not yet made a significant impact, as only 24 percent of respondents are hoping to receive a Kindle Fire and a small 11 percent desire the recently announced Nook Tablet.
Top Gift for Kids: Videogames Take First Place
When it comes to gifts that most consumers think kids would like to receive, videogames top the list with 51 percent, followed by computers (32 percent), toys/games (10 percent) and movies/music (8 percent).
Top Choices in Technology: iPhone 4S Leading The Pack
Even though the iPad2 is leading the tablet pack, Apple’s tablet is not the top overall tech choice for the holidays, as 39 percent of respondents hope to receive an iPhone 4S, compared to 31 percent hoping for an iPad2. The Amazon Kindle Fire is the tech item of choice for 17 percent of respondents and 13 percent are hoping that Santa brings Xbox Kinect down the chimney.
Apps as Gifts… It’s Possible?
With millions of smartphones and tablets in the hands of consumers across the country, many may think that an app might make for a good (and easy) present. However, according to poll respondents 59 percent think that apps do not make a good gift, while 41 percent feel that apps are a great gift giving idea.
Are The Holidays Too Materialist: Without A Doubt
While consumers were responding to the SodaHead poll regarding what gifts they would like to receive, they also revealed that they do, in fact, think that the holidays have become “too materialistic.” While 74 percent of respondents think the holiday have become more about gifts than family and faith, an even larger 80 percent still admit that they love the holiday season (as only 20 percent are saying “Bah Humbug!).
About SodaHead
SodaHead (www.SodaHead.com) is the premier opinion-based discussion community where visitors discover, debate, and discuss today’s hottest issues. Millions of SodaHeads share their unique views on hot topics, breaking news, and controversial issues and a diverse panel of staff writers provide original and exclusive content daily. Users create personal profiles and engage with fellow members around shared interests. Our site offers a wide variety of interactive features including slide shows, profile creation, groups, message boards, and original content. SodaHead is also the best in class poll widget provider powering the polls for ABC News, Good Morning America, Shepard Smith at Fox News and many others. For more information on SodaHead, visit http://www.SodaHead.com
