Reduce Data announces the roll out of its White Label Platform. Reduce Data now provides abilities enables Ad Agencies and other aspiring ad platform companies to own their Real-time Bidding based media platform with minimal effort.
Ad Agencies can customize the media platform as their own to buy media buying across a host of supply channels. This platform would be hosted & managed by Reduce Data and comes with no minimums, or monthly fees.
Agencies can also manage several sub agencies (or their branches), manage hundreds of different advertiser accounts or campaigns all under a single user account.
All reporting within the platform is real-time and typically includes agency margins as set by the agency. Agency admins can invite fellow agency users or advertisers to manage / review reports on the self service platform.
Platform
This is the first step towards a larger platform strategy leveraging Reduce Data’s Real-time bidding Platform, enabling businesses to launch their hosted advertising platforms or even private market places. Reduce Data has most of the key tools necessary and is continuously improving with feedback from its advertisers.
Further information:
http://blog.reducedata.com/presentation-white-label-platform-for-ad-agencies/
http://blog.reducedata.com/announcing-agency-whitelabel-features/
About Reduce Data
Reduce Data is a real-time data optimized, programmatic advertising platform. Reduce Data delivers highly optimized spends by leveraging big data technologies and real-time algorithmic optimization.
For more information on Reduce Data, please visit http://reducedata.com or blog: http://blog.reducedata.com
