NEW YORK – Taykey, the leading provider of trend-based advertising solutions, marks its most successful year in business with significant growth throughout 2014. The company announced that revenue from its real-time, trend-based advertising platform has increased 600% since January 2013, with more than 1,000 real-time advertising campaigns executed by Taykey in the last year.
“I am very proud of all that Taykey has achieved this year”
Taykey’s platform, which targets ads based on consumers’ real-time interests, has attracted the attention of many leading Fortune 500 brands, including new 2014 customers AT&T, Verizon, Proctor & Gamble, Disney, Marriott, MasterCard, Microsoft, Google, Starbucks and Toyota. 7 out of 10 of the top advertisers in the U.S., as defined by Advertising Age, are currently Taykey clients. Taykey has also partnered with every single major digital advertising agency in the U.S. this year.
To support such high demand for its innovative approach to digital advertising, Taykey opened new offices in Los Angeles and San Francisco, and moved its New York City headquarters into a larger office space in Union Square, Manhattan, in November 2014. The company also launched the industry’s first and only real-time advertising learning program, The Real-Time Advertising Academy, to educate the industry on its cutting-edge, real-time technology.
“Taykey’s strong growth this year validates our decision to invest in the company,” said Joe Medved, partner, SoftBank Capital. “We are very excited about all that Taykey has achieved this year, and are eager to see how the company continues to innovate the real-time advertising space.”
“I am very proud of all that Taykey has achieved this year,” said Amit Avner, founder and CEO, Taykey. “We have a lot of momentum from key customer wins in 2014 and a growing global team, and I am very confident that this rapid growth and success will continue in 2015.”
Taykey empowers Fortune 500 brands to act on what’s trending, delivering real-time advertising solutions that drive relevance and results. Taykey mines data from thousands of online sources, discovers what is trending for specific audiences and automates the media buying process. Ultimately, Taykey’s real-time advertising solution helps brands like American Express, BestBuy, General Electric, Paramount and Volkswagen transform unique insights into audiences, trending conversations and consumer sentiment. For more information, visit: www.taykey.com.