LOS ANGELES – Tongal, the crowdsourced studio for brands, agencies, studios and creators, announced today it has been selected as a Facebook Marketing Partner in the Content Marketing specialty. Tongal will continue to serve as a valuable asset for brands looking to create engaging advertising and original content at scale to reach Facebook audiences.
“Storytellers: New Voices of the Twilight Saga”
The Facebook Marketing Partner Program allows marketers to easily connect and work with companies recognized by Facebook for their expertise across the following nine specialties: ad technology, media buying, FBX, small business solutions, community management, audience onboarding, measurement, audience data providers and content marketing.
By empowering a global network of 100,000 talented independent filmmakers, Tongal is capable of delivering high-quality and effective video at scale through its platform. Facebook has built a compelling tool set for marketers, including massive reach, rich audience targeting and sequential storytelling capabilities. Through Tongal, brand marketers now have a powerful content engine to fully leverage Facebook’s distribution assets.
“We are honored to be recognized by Facebook and the Facebook Marketing Partner Program,” said James DeJulio, co-founder, president and chief creative officer of Tongal. “No one does original, story-driven branded content at scale like Tongal does, and we are excited to continue our work with the greatest brands on Facebook.”
Earlier this year, Tongal took to Facebook with the “Storytellers: New Voices of the Twilight Saga” campaign driven by Lionsgate, Volvo Cars, Women in Film, and Twilight author Stephenie Meyer. After co-creating original stories based on Twilight characters with Twilight fans and receiving more than 1,200 submissions, Tongal premiered seven winning short films on Facebook in August.
Tongal is bringing the world’s creative work to the world’s creative talent. Tongal is a crowdsourced studio, connecting a global community of independent filmmaking talent with advertisers, brands, agencies and studios to produce original video content. With more than 1 billion views and 1,000 successful campaigns to date for iconic names like Anhueser-Busch, Procter & Gamble, LEGO, General Mills, Bacardi, NASA, Lionsgate and more, Tongal is the creative resource of choice for innovative businesses that want to scale video content to reach today’s audiences. Tongal’s creative community has produced TV commercials, digital advertising and other original content, delivering advertising and entertainment to screens around the world. Tongal is based in Santa Monica, CA.