Ad Tech Veteran to Lead Tapad’s New Oslo Office
NEW YORK- Tapad, the leader in cross-device marketing technology, has appointed industry veteran Steffen Svartberg Kristiansen as head of its Nordic operations, effective immediately. In this role, Svartberg Kristiansen will lead the company’s growing Nordic business from its new Oslo hub. Svartberg Kristiansen reports to Pierre Martensson, SVP and GM of Tapad’s global data division.
With more than 10 years of experience in Norway’s advertising industry, Svartberg Kristiansen has been responsible for several companies’ growth in that region. Most recently, he led Norwegian operations for global digital media company Adform. There, Svartberg Kristiansen managed multiple lines including sales, product development, client services and creative production.
“Steffen’s well-rounded knowledge of this region makes him an invaluable member of our new Oslo team,” says Martensson. “This region is primed for innovation and we are confident that his leadership will help us deliver the most effective cross-device technology to the Nordic market.”
In addition to building out Tapad’s Nordic customer base, Svartberg Kristiansen will play a key role in growing the team across business development, sales and operations. For more open job opportunities across Tapad’s offices, visit the Tapad career page: www.tapad.com/careers.
Tapad Inc. is a marketing technology firm renowned for its breakthrough, unified, cross-device solutions. With 91.2% data accuracy confirmed by Nielsen, the company offers the largest in-market opportunity for marketers and technologies to address the ever-evolving reality of media consumption on smartphones, tablets, home computers and smart TVs. Deployed by agency trading desks, publishers and numerous Fortune 500 brands, Tapad provides an accurate, unified approach to connecting with consumers across screens. In 2015, Tapad began aggressively licensing its identity management solution, the Tapad Device Graph™, and swiftly became the established gold-standard throughout the ad tech ecosystem. Tapad is based in New York and has offices in Atlanta, Boston, Chicago, Dallas, Detroit, Frankfurt, London, Los Angeles, Miami, Minneapolis, Oslo, San Francisco, Singapore and Toronto. Tapad’s numerous awards include: EY Entrepreneur of The Year (East Coast) 2014, among Forbes’ Most Promising Companies two year’s running, Deloitte’s Technology Fast 500, Crain’s Fast 50, Entrepreneur 360, Digiday Signal Award, iMedia ASPY Award and a MarCom Gold Award.