MCLEAN, Va. – Gannett Co., Inc. (NYSE:GCI) announced that 10 of its media organizations were among the top winners of International Newsmedia Marketing Association (INMA) awards. Their work was chosen by an international panel of judges as being among the world’s best marketing campaigns. The INMA competition honors marketing excellence among media organizations worldwide.
“Gannett’s strong showing at this fiercely competitive global competition demonstrates our ability to create effective marketing campaigns and our commitment to deliver the very best marketing solutions for our customers,” said Maryam Banikarim, senior vice president and chief marketing officer at Gannett.
“We are honored and pleased that INMA has recognized the strength of our work,” said Robert Dickey, president of Gannett’s U.S. Community Publishing. “I’m very proud of the marketing work our media organizations have done and continue to do every day. At Gannett, we help clients connect with their audiences by taking innovative, collaborative and creative approaches to solve their marketing needs.”
INMA announced 91 first-place, second-place, and third-place recipients of the INMA Awards across 10 categories and three circulation groups. The awards were presented at the conclusion of the 81st Annual INMA World Congress in New York this week. The 76-year-old INMA Awards competition generated 550 entries from 143 market-leading newspapers in 30 countries.
Gannett winners, in their circulation categories:
Digital Audience Usage and Engagement
The Arizona Republic, Phoenix, “aczentral.com Things To Do,” (first)
Democrat and Chronicle, Rochester, NY, “Gannett-Yahoo! Partnership,” (second)
Advertising Sales and Retention
The Cincinnati Enquirer, “CincinnatiUSA.com Tourism Website,” (first)
Tallahassee (FL) Democrat, “Moms Like Me Kickoff Package,” (third)
The Indianapolis Star, “Star Media Rebranding/Strategic Marketing Plan,” (third)
Marketing Solutions for Advertising Clients
Springfield (MO) News-Leader, “Diabetes Awareness Campaign,” (first)
Argus Leader Media, Sioux Falls, SD, “Thrill of the Grill,” (third)
Public Relations and Community Service
USA TODAY, McLean, VA, “Twitter #AmericaWants Campaign,” (first)
The News-Press Media Group, Fort Myers, FL, “Our Beaches Are Pristine,” (third)
Print Subscription Sales
Burlington (VT) Free Press, “Sundays Just Got Better,” (third)
About Gannett
Gannett Co., Inc. (NYSE: GCI) is an international media and marketing solutions company that informs and engages more than 100 million people every month through its powerful network of broadcast, digital, mobile and publishing properties. Our portfolio of trusted brands offers marketers unmatched local-to-national reach and customizable, innovative marketing solutions across any platform. Gannett is committed to connecting people – and the companies who want to reach them – with their interests and communities. For more information, visit www.gannett.com.
