As CEO of nugg.ad, the specialist for targeting, digital target group marketing and data management, Martin Hubert is responsible for the national and international growth strategy of the company since May 2015. Integral components of Hubert’s daily work are to further establish nugg.ad as flexible and neutral platform for data-based target group marketing internationally and as a strong technology partner in the field of real-time advertising. Most recently, as Managing Director at Ströer Digital Group, Martin Hubert took responsibility for the premium business with publishers, the expansion of reach, mobile marketing, as well as the technology development. Previous stops of Hubert included positions as Managing Director at the Performance Marketing Agency eprofessional and as CEO of the BBDO-subsidiary Interone Worldwide. Having successfully graduated in the science of physics, the nugg.ad CEO has been active in the digital industry for more than 20 years and founded his own company “Chips at Works” in 1992. “The desire to create highest relevance for advertising messages has been a constant companion throughout my professional life: i.e. in creation, performance marketing, in premium publishing and now from a technological perspective at nugg.ad”, says Martin Hubert.