Genius Sports Launches FANHub, World’s First Advertising and Activation Platform to Reach and Engage...
Omnichannel platform enables programmatic and social media buying, audience activation, and creative personalization
Curated and premium inventory, bid modeling, pacing, and creative optimization based on...
Innovid Releases “Holiday Shoppable Advertising Unwrapped” Guide
Data-Backed Insights & Best Practices to Make Relevant, Engaging, Impactful Shoppable CTV & Digital Ads this Holiday Season & Beyond
NEW YORK -- Innovid (NYSE:CTV), an independent...
LiveRamp Introduces New Capabilities to Fast-Track Value and Boost Marketing Impact
New features in the LiveRamp Data Collaboration Platformincrease speed and efficiency, and unlock immediate value from clean rooms
SAN FRANCISCO -- LiveRamp (NYSE: RAMP) today announced...
AirOps Secures $15.5M to Empower Marketers with AI-Driven Growth Playbooks
Built on advanced language models, AirOps enables marketers to deploy AI at scale, driving unprecedented organic growth
SAN FRANCISCO -- AirOps, a company that helps...
Brits to Opt for Value Driven Gifts as 1 in 4 Plan to Spend...
37% of shoppers also say online advertisements during the holidays influence their purchase decisions, helping them find what they’re looking for and spark discovery.
1...
MiQ Introduces First-to-Market Hospital and Doctor Influence Measurement Solution
In partnership with PurpleLab, new solution connects digital advertising to actual patient visits, addressing critical measurement challenges in the healthcare industry
NEW YORK, NEW YORK...
Adjust Unveils Multi-Platform Deep Linking Solution for Mobile App Marketers To Drive In-App Engagement
TrueLink’s strong deep linking technology directs users to designated in-app content from any platform or environment
SAN FRANCISCO -- Leading measurement and analytics company Adjust unveiled TrueLink, a solution...
ADWEEK and C2 Announce Strategic Partnership
Industry powerhouses will debut enhanced experiences at BRANDWEEK 2025 and launch new ADWEEK experiential marketing vertical
NEW YORK -- ADWEEK, the leading source of news,...
Zeta Global Unveils AI-Powered Solution for People-Based Marketing at Scale, Powered by Snowflake
The new Zeta Media Engine, Powered by Snowflake, will enable seamless, data driven, programmatic activation natively on Snowflake
NEW YORK -- Zeta Global (NYSE: ZETA),...
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