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Point Pickup Selects InMobi Commerce to Power Ad Monetization Across Grocery Partners

Retail Media Solution Will Begin Monetization Across Five Retail Partners, Covering 480 Grocery Stores Nationwide SAN FRANCISCO -- InMobi Commerce, an innovative advertising technology platform...
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New Effectv Research Reveals March Madness is a Slam Dunk for Advertisers

Effectv’s analysis of viewership trends during March Madness 2022 shows a majority of households get into the sports spirit, with 65% tuning into the...

LiveRamp and Adobe Real-Time Customer Data Platform Enhance Insights and Activation with RampID

SAN FRANCISCO -- LiveRamp (NYSE: RAMP), the leading data collaboration platform, today announced a new partnership with Adobe Real-Time Customer Data Platform (CDP), part of...

DoubleVerify Publisher Suite Launches Authentic Direct Solution, Enabling Massive Reduction in Brand Suitability Violations...

With Authentic Direct, publishers can automatically align with advertiser brand suitability settings on direct campaigns NEW YORK -- DoubleVerify (“DV”) (NYSE: DV), a leading software platform...
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Versium Releases Free File Hasher Tool to Ensure Privacy of First-Party Data for Advertisers

Open source tool provides privacy-forward approach to collaborating with partners REDMOND, Wash. -- As part of its growing open source initiative to equip the development...
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Audacy Adds Veritone Attribute to Deliver Enhanced Campaign Metrics to Its Advertisers

Veritone Attribute enables Audacy to provide advertisers with additional analytics capabilities for campaign planning, performance monitoring and optimization DENVER -- Veritone, Inc. (NASDAQ: VERI), creator of aiWARE™,...
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Dealtale Announces the First Conversational AI Technology for Performance Marketing Analytics

For the first time, marketers of all disciplines can ask deep questions about their performance data and instantly receive answers–including predictive and prescriptive analysis–without...

Viant Technology Earns Spot in G2’s 2023 Best Software Awards for Marketing & Advertising

IRVINE, Calif. -- Viant Technology Inc. (NASDAQ: DSP), a leading people-based advertising software company, today announced that it has been named to G2’s 2023...

MGID Revolutionizes Image Creation for Advertisers With Integration of Generative AI

LOS ANGELES -- MGID, the global advertising platform, has today announced the development and integration of generative artificial intelligence (AI) into its existing intelligent...

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