MGID Announces New, All-in-One Monetization, Audience Acquisition, and Audience Engagement Solution for Premium Publishers
MGID+ is a 360° data-driven suite designed in collaboration with publishers to solve complex challenges of open web monetization
LOS ANGELES -- Global advertising platform...
GFR Media Uses Caroda to Better Video Ad Management
Puerto Rico’s largest media company, GFR Media, El Nuevo Día and Primera Hora publishers, has begun utilizing European technology from Caroda to more effectively...
Nearly Three Quarters Of Media Professionals Say Skillsets Need To Be Significantly Reshaped –...
More than half feel it important to recruit from outside the media industry to get fresh perspectives from other related industries
72% of global media...
AdTech Spend to Reach $43.5 Billion Globally by 2029
Growth in Spend Despite Push for Privacy-Conscious AdvertisingHampshire, UK - A new study from Juniper Research, the foremost experts in technology markets, has found that...
New Book Reveals First Ever Neuroscience-Powered GenAI Tools Global Brands Are Using to Win...
Written by Sensori.Ai CEO Dr. A.K. Pradeep, “Neuro AI: How to Win the Minds of Consumers Using Neuroscience-Powered Gen AI” leverages his success working...
OpenX, Google and Leading Executives Join Industry Initiative
London, UK: The European Programmatic TV Initiative (EPTVI), led by thought leadership and advisory collective The Project X Initiative, today announced the addition of prominent...
Consumer Spending: Rise or Fall?
As far as we can tell, we’ve narrowly avoided falling into another global recession. The world economic outlook indicates that the risks to global growth are ‘broadly balanced’...
HUMAN and Opera Ads Partner to Enhance CTV Advertising Security at Scale
HUMAN Security, Inc – the leader in protecting enterprises by disrupting bot attacks, client-side threats, and digital fraud and abuse – today announced that ...
Adelaide Strengthens Team with Claire Browne as New Head of Research
New York, United States — Adelaide, the leader in attention-based media quality measurement, is thrilled to announce the appointment of Claire Browne as its...
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