Huawei Introduces Petal Ads to Promote Global Connectivity in the Luxury and Travel Sector...
Milan, Italy – Huawei hosted the Reaching China’s Premium Audience with Huawei Summit on September 10th at the Palazzo Parigi, connecting to prominent CEOs and industry...
Nexxen’s Exclusive Automatic Content Recognition Data is Now Available on The Trade Desk
Nexxen will provide self-service TV data through The Trade Desk for the first time in the U.K. and Canada, enabling more efficient media investment...
Audigent and Onetag Raise the Bar for Programmatic Combining Real-Time Data and AI-Powered Curation
The partnership integrates Onetag’s Smart Curation platform with Audigent’s programmatic activation offering for higher media quality across the ad ecosystem
London, UK: Leading data activation,...
Greenbids Announces New UK MD; Spearheading Mission to Tackle Media Inefficiencies and Carbon Emissions
Greenbids, a pioneer in AI-powered media quality optimisation solutions, announces the appointment of Michael Hanbury-Williams as UK Managing Director. Hanbury-Williams will lead Greenbids’ expansion...
Kochava Advises Best Practices for Ad Fraud Protection
Data solutions expert Kochava highlights the significance of protecting against ad fraud for advertisers
Ad fraudsters operate by deceiving digital advertising networks for financial gain....
OpenX, Google and Leading Executives Join Industry Initiative
London, UK: The European Programmatic TV Initiative (EPTVI), led by thought leadership and advisory collective The Project X Initiative, today announced the addition of prominent...
Multilocal Accelerates Growth in Audience Curation: Doubles SSP Partnerships and Expands Team with Key...
London, UK – Multilocal, a leader in programmatic curation, is excited to announce significant growth and strategic advancements in the first half of 2024....
Motorsport Network Adopts European Unified ID to Drive Relevant Advertising Across Its Publications
Motorsport Network joins a growing list of brands partnering with The Trade Desk to enhance relevant advertising
LONDON – Global media company Motorsport Network today announced its...
Taboola Opens Maximize Conversions AI Bidding Technology to All Advertisers to Drive More Conversions...
New York, NY – Taboola (Nasdaq: TBLA), a global leader in powering recommendations for the open web, today announced its performance advertising-focused bidding technology, Maximize Conversions, is...
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