The Trade Desk Announces Galileo, a New Approach for Activating Advertiser Data
Galileo Onboards Advertisers’ First-Party Data into the Industry’s Richest and Most Privacy-Conscious Environment
LOS ANGELES -- Global advertising technology leader The Trade Desk today announced...
AdsPostX Secures CitrusAd Partnership
AdsPostX, new Post Transaction Competitor to Rokt, Announces Strategic Partnership with Retail Media Powerhouse CitrusAd
SEATTLE -- CitrusAd and AdsPostX announced a global retail media partnership...
Yahoo Makes Scope3 Carbon Neutral Inventory Available to Advertisers
Integration brings new opportunities for advertisers to buy Scope3 Green Media Products through the Yahoo SSP
NEW YORK -- Yahoo announced an integration with Scope3 to offer carbon neutral...
eGrowcery and AdAdapted Team Up To Enhance Shopper Engagement for Retailers and Their Suppliers
Partnership will dramatically expand Retail Media growth opportunities for grocers
BLOOMFIELD HILLS, Mich. -- eGrowcery, developer of the leading retail food industry white label eCommerce...
WPP Acquires Fēnom Digital
LONDON -- WPP (NYSE: WPP) announces the acquisition of Fēnom Digital, one of the fastest growing digital transformation agencies in North America.
“Expanding our business in...
More Than Half of Canadian TV Streamers Now Stream Ad-Supported TV
“FlexiVODs” emerge: 47 per cent of TV streamers are considering changing streaming subscriptions
76 per cent of Canadians are now TV streamers, and 18 per...
MiQ Named to Ad Age Best Workplaces 2023 Award
Company recognized as a top employer for its exemplary corporate culture, employee offerings, and leadership within the marketing industry
NEW YORK -- MiQ, the world’s largest...
Sourcepoint Announces Launch of Solution to Pinpoint Source of Third-Party Scripts That Pose Privacy...
Vendor Trace flags privacy risks and allows customers to understand how personal data flows through the chain of referral
NEW YORK -- Sourcepoint, the data...
Terminus Maximizes Ad Spend for Marketers with Less Than 3% Fraud Rate
Terminus’ leading ad solution expands reach, increases targeting and delivers higher return on ad spend during economic downturn
ATLANTA & INDIANAPOLIS -- Terminus, the leading...
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