User Privacy

London, UK: IP protection company White Bullet and The European Lotteries (EL), announce a collaboration to help fight ad-funded piracy. White Bullet will track advertising...

NEW YORK -- Global advertising technology leader The Trade Desk (NASDAQ: TTD) today announced the appointment of Joshua Smith as Senior Vice President, Chief...

LONDON -- Novatiq, the only privacy-first identity solution to leverage first-party network operator intelligence, has today announced a significant commercial partnership with Supership Holdings....

A-Type is a new approach which places user privacy first and creates rich audience segments for digital advertising without tracking users. It is designed...

Global Adoption of ATS Cements its Position as Leading Post-Cookie Solution in Ecosystem, Surpassing 400 Publishers and 70 Platforms SAN FRANCISCO -- LiveRamp® (NYSE: RAMP)...

Adapting to Cookieless Future is Like Learning “a TikTok dance” Says One Top Industry Exec SAN FRANCISCO -- At the industry summit, The Cookie Conundrum: A Recipe...

Blis enters Japanese market and strengthens presence in Asia and North America through reseller partnerships  LONDON:  As part of its global expansion, Blis, the leading privacy-first location-powered...

Study Offers Essential Guidance on Advertising Measurement and Privacy Compliance Based on a Survey of Advertisers in the US, UK and Germany Markets SAN FRANCISCO...

Partner affiliate marketing attribution solution is first-of-its-kind for effectively capturing campaign and traffic source throughout the whole advertising network chain BERLIN — Swaarm announced the launch of...