Comcast Advertising Names Scott Weisenthal as Head of Global Marketing and Insights
He will bring more than 20+ years of experience to help shape the Comcast Advertising, Effectv and FreeWheel brands in response to the shifting...
StackAdapt Announces Direct Integration with L2 for Same-Day Voter Audience Activation
Maximizing Campaign Efficiency with Targeted Voter Segmentation to Eliminate Wasted Impressions
TORONTO -- StackAdapt (www.stackadapt.com), a leading multi-channel advertising platform, is excited to announce a...
Roku Launches Ads Manager, a Self-Service Performance Solution for Growth Marketers
The solution includes a CTV first-to-market Shopify integration, allowing for self-service shoppable campaigns
SAN JOSE, Calif. -- Today, Roku (NASDAQ: ROKU), the #1 TV streaming...
DataVerify Announces New Integration Capabilities Via Tavant
Integration continues to expand technology offerings for DataVerify clients
ST. LOUIS, Mo. -- DataVerify®, a leading provider of data verification, risk management, and workflow automation...
VideoAmp on Track to Guarantee $1.5 Billion in Currency by EOY
NEW YORK -- VideoAmp, a leading tech-first media measurement company transforming advertising, today announces that it is experiencing record-breaking growth as buyers continue to...
TV Ads Succeed: 70% of Asian Americans Find Streaming Ads More Relevant Than Traditional...
MOUNTAIN VIEW, Calif. -- LG Ad Solutions, a leader in CTV and cross-screen advertising, today released a report titled “The Inclusive Screen: Asian Americans,”...
Simulmedia Announces Partnership with M3 MI’s MARS Consumer Health Study to Enable Pharma Marketers...
Leveraging M3 MI’s (formerly Kantar Media Healthcare Research) self-reported, survey-based healthcare data, Simulmedia’s enhanced offering provides pharma marketers with future-proof, privacy-compliant targeting across streaming...
ViantAI Launches to Transform Advertising
Meet ViantAI: The Future of Programmatic Advertising is Here
IRVINE, Calif. -- Viant Technology Inc. (NASDAQ: DSP) has launched ViantAI, an advanced AI-powered platform set to...
Innovid Launches In-Platform Solution for QR Code Creation, Delivery, Measurement, and Optimization
Simplifies Workflow Efficiencies & Optimizes QR Code Performance
NEW YORK -- Innovid (NYSE:CTV), an independent software platform for the creation, delivery, measurement, and optimization of advertising...
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