New York, NY – May 27, 2008. ADTECH announced that the company signed deals with more than 50 new customers during the first quarter of 2008. ADTECH, a leading provider of ad-serving technology, is an independently operated unit within AOL’s Platform-A advertising business.
Over the past three years, ADTECH has seen its client base increase by more than 50%, with more than 350 active customers using ADTECH’s ad management solutions to optimize their digital marketing initiatives.
“In the past several months, we’ve seen a steady increase in the demand for mobile, video and online ad management solutions, especially in our core European market and throughout the United States,” said Dirk Freytag, CEO of ADTECH. “More and more companies are utilizing ADTECH’s robust, scalable technology that delivers customized services. In addition, we guarantee customers sovereignty over their data and complete control over their advertising space.”
Some of ADTECH’s new customers include: international .Fox Networks, Nicker Network and Wi-Fi Guys from the United States; TotallyMoney.com in the UK, Irish Generator ISS, Deutsche Telekom and Stellwerk3 GmbH from Germany, OmniMedia AG from Switzerland, Sweclockers.se and DagensPS.se in Sweden and www.sharenet.co.za from South Africa.
ADTECH is a leading international supplier of digital marketing solutions. The company’s flagship product, Helios IQ ad serving platform, enables web publishers to manage, serve and evaluate virtually any kind of online advertising campaign including display, video and mobile formats. Helios IQ differentiates itself via its scalable, enterprise-class infrastructure and publisher-friendly tools, providing publishers with increased efficiency, reliability and ROI for their online advertising business. ADTECH is a wholly-owned subsidiary of Platform-A’s Advertising.com.