ad:tech Won “Best Overall” and “Best Use of Technology” in First Annual Tradeshow Web Site Awards Cited for Using Digital Media Technologies to Engage with its Communities

San Francisco, CA—August 16, 2007—ad:tech expositions, LLC (www.ad-tech.com), the leading organizer of conferences and exhibitions for the global marketing community, today announced that it took the top prize—“Best Overall” honors—and “Best Use of Technology” in the first annual Tradeshow Web Site Awards. The Society of Independent Show Organizers (SISO), The Jordan Edmiston Group, Inc. (JEGI) and Tradeshow Week earlier this month jointly presented these “Best in Class” awards.

ad:tech, a unit of dmg world media, was selected from among more than 100 tradeshow producers for successfully using digital media and the Web to build relationships with its communities beyond the traditional event. The judging committee, which included digital media executives and tradeshow veterans, cited ad:tech’s “exceptional exhibitor and sponsor video testimonials from the show floor” featured on the ad:tech homepage, according to Mary Beth Rebedeau, executive director of SISO. The judges also said that the ad:tech Web site “was loaded with information and was user-friendly.”



“This honor from our peers in the tradeshow industry reinforces our efforts to engage with a new generation of marketing executives,” said Don Knox, VP, ad:tech exhibitions. “ad:tech is dedicated to connecting all sides of the brand marketing landscape and providing them with innovative strategies, tools and techniques to succeed in a dynamic, digital world.” SISO, JEGI and Tradeshow Week created the Tradeshow Web Site Awards to encourage the event industry to expand the use of digital media technologies to build community and extend relationships with their audiences beyond the events.

About ad:tech: ad:tech expositions, LLC is the leading organizer of conferences and exhibitions for the interactive marketing community worldwide. ad:tech produces the world’s largest interactive marketing events held in New York, San Francisco, Chicago, Miami, London, Paris, Hamburg, Shanghai, Singapore and Sydney. ad:tech is produced by dmg world media; based out of the company’s headquarters in Larkspur, California. For listings of exhibitors, speakers, events and upcoming conference offerings, visit www.ad-tech.com.

About dmg world media: An international exhibition and publishing company, dmg world media produces over 300 market-leading trade exhibitions, consumer shows and fairs each year and publishes 45 related magazines, newspapers, directories and market reports. dmg world media employs 700 people and maintains a worldwide presence through more than 35 offices in the United States, Canada, the United Kingdom, France, the United Arab Emirates, China, India, Australia and New Zealand. dmg world media is a wholly-owned subsidiary of the Daily Mail and General Trust plc (DMGT), one of the largest and most successful media companies in the United Kingdom. Additional information on dmg world media can be found at www.dmgworldmedia.com