Noted Stanford Law Professor and Marketing Visionaries to Speak at 10th Annual SES Chicago Conference
Search Engine Strategies Chicago 2008
CHICAGO – Over 2,000 marketers scouting out sure-fire ways to boost their companies’ online presence are gathering to kick off this year’s Search Engine Strategies (SES) Chicago 2008 Conference & Expo . In its tenth year, SES Chicago (http://www.searchenginestrategies.com/chicago) gives attendees an unmatched combination of high-profile speakers, four-star rated sessions, and specialized educational tracks. The digital marketing conference takes place at the Chicago Hilton and runs December 8-11, 2008.
This year’s conference hones in on current issues facing marketers—from social media to search privacy to click fraud. Marketers will learn from noted search industry experts and gain practical knowledge for issues such as mobile search, web analytics, and global search.
SES Chicago highlights include:
* Keynote addresses by Professor Lawrence Lessig, an expert on law and technology, Omniture president and CEO Josh James, and Hitwise general manager of Global Research Bill Tancer.
* Introductory courses on Search Marketing, SEO Tools, Link Building Basics, and Search Advertising
* Intermediate sessions—including Universal and Blended Search, Igniting Viral Campaigns, Site Clinic, and Social Media Optimization
* Advanced sessions focused on issues ranging from Advanced B2B to Duplicate Content and Multiple Site Issues to Black Hat, White Hat & the Best Kept Secrets to Search
Organized and hosted by search authority Kevin Ryan, SES Chicago arms attendees with the latest knowledge in the search industry. The world’s most comprehensive gathering of search engine marketing and optimization-related providers, partners and affiliates, SES Chicago offers more than 60 sessions for everyone from newbies to the savviest marketers.
“Each year, marketers return and rave about how they’ve applied knowledge at our sessions to drive site traffic and vastly enhance conversion rates,” said Ryan, Chair of the SES Advisory Board. “We’re exceptionally proud of our 98 percent satisfaction rate year after year, based on the immense wealth of knowledge sharing at this unique event.”
For more information on SES Chicago and other shows in the series, see http://www.SearchEngineStrategies.com/chicago.
About Incisive Interactive Marketing LLC — A Division of Incisive Media PLC
Incisive Media’s Search Engine Strategies is a leading global conference and training series focused on search engine optimization and search engine marketing. Other Incisive resources for interactive marketers include the ClickZ network for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch which provides news and information about search, analysis of the search engine industry and tools for improving search marketing effectiveness.
Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company’s principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media’s market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, LegalTech, Post, Real Estate Forum, Risk, Search Engine Strategies and The American Lawyer. For more information, visit www.incisivemedia.com.