Ad Ops Daily Briefs: March 2 2009

The New York Times Company Board of Directors Suspends Dividend
The New York Times Company’s Board of Directors voted to suspend the quarterly dividend on the Company’s Class A and Class B common stock. In November 2008, the Company reduced the payout level of its fourth-quarter dividend to $.06 per from $.23 per share in the third quarter of 2008.

“Today’s decision provides the Company with additional financial flexibility given the current economic environment and the uncertain business outlook,” said Arthur Sulzberger, Jr., chairman of the Company. “We have taken decisive steps to reduce capital spending, lower operating costs and re-evaluate our assets. Last month we announced a private financing transaction for $250 million in senior unsecured notes and warrants. We also recently announced that we are exploring the possible sale of our ownership interest in New England Sports Ventures, LLC. We expect the suspension of the dividend, coupled with our other actions, will help us decrease debt and improve the liquidity of the Company, a difficult but prudent measure in this operating environment.”



Visible Technologies Launches TruCast 2.5 Social Media Management Platform

Visible Technologies today announced availability of TruCast® 2.5, the next generation of its pioneering social media monitoring and engagement software platform. TruCast 2.5’s enhancements deliver richer data faster, enabling organizations to glean better insight and engage directly in the online social conversations that increasingly affect their brand’s reputation and customer experience perceptions.

Wizzard Media Signs Content Distribution Agreement with Leading Publisher Guideposts

Wizzard Media (NYSE Alternext: WZE), the world’s largest podcasting network announced that it has signed an agreement with Guideposts, the foremost source for inspiration and personal change in print, on the Internet, and now as downloadable podcasts. Guideposts was founded in 1945 by the renowned Dr. Norman Vincent Peale and his wife, Ruth Stafford Peale, and is dedicated to helping people from all walks of life achieve their maximum personal and spiritual potential. The organization shares principles and means that support successful daily living for people everywhere.

The first audio and video podcasts to be made available under this agreement will be “Mysterious Ways.” The series is available in iTunes, Zune Marketplace and in a Wizzard Media player on the Guideposts website at http://www.guideposts.com/mwvideos/mwvideos. Hosted and narrated by Guideposts editor in chief Edward Grinnan, “Mysterious Ways” are true personal tales of wonderment and inspiration about real people experiencing moments when God’s presence unexpectedly reveals itself in their lives.