WESTLAKE VILLAGE, Calif. – ValueClick Media, the performance advertising network division of ValueClick, Inc. (Nasdaq:VCLK), announced availability of an exclusive Earth Day sponsorship package to connect green marketers with environmentally conscious consumers through exclusive access to highly relevant content in the weeks and days leading up to Earth Day on April 22.
The first of its kind offered by an ad network in conjunction with Earth Day, the sponsorship is led by exclusive access to premium inventory on RedOrbit.com and Become.com, along with additional premium sites in ValueClick Media’s Green Channel, including Greenoptions.com, Go Green Tube, WebEcoist.com, ScienceDaily, Craftingagreenworld.com, Ecoworldly.com, Planetsave.com and Planetpals.com.
“In addition to being symbolic of our own commitment to the environment, this unique sponsorship opportunity is in response to demand from advertisers who have expressed the need for relevant eco-friendly inventory through which to create an association with their brand,” said Bill Todd, general manager of ValueClick Media.
The sponsorship includes a high percentage share of voice on a custom eco-friendly shopping micro-site within Become.com in the days leading up to Earth Day, including a featured merchant logo, product listings, center hero image and content integration. With over 25 million products and 5,000 merchants, Become.com provides an easy-to-use combination of relevant product research and comparison shopping.
In addition, on Earth Day one sponsor will have exclusive access to a complete site takeover of RedOrbit.com, including a custom site skin and 100 percent share of voice. With over 1.5 million pages of stimulating content, RedOrbit.com is the premier Internet destination for space, science, health and technology enthusiasts around the globe.
In addition to the Become.com and RedOrbit.com components of the sponsorship, the balance of available inventory in the weeks leading up to Earth Day will be delivered via run of channel impressions on ValueClick Media’s Green Channel.
For additional details, interested advertisers should contact their ValueClick Media sales representative or call 818-575-4669.
About ValueClick Media
Known best for the performance advertising expertise of its display advertising network, over the past ten years ValueClick Media has helped thousands of marketers build awareness, generate leads and drive sales. With 83 percent reach of the U.S. Internet audience across 15,000 quality sites, access to a critical mass of anonymous consumer online behavioral data and superior targeting and optimization technology, ValueClick Media is the premier advertising network partner for marketers focused on performance. For more information visit www.valueclickmedia.com
About ValueClick, Inc.
ValueClick, Inc. (Nasdaq:VCLK) is one of the world’s largest online marketing services companies, offering comprehensive and scalable solutions to deliver cost-effective customer acquisition for advertisers and robust revenue streams for publishers. ValueClick’s performance-based solutions allow customers to reach their potential through multiple online marketing channels, including affiliate and search marketing, display advertising, lead generation, ad serving and e-mail technology, and comparison shopping. ValueClick brands include Commission Junction, ValueClick Media, Mediaplex, PriceRunner and Smarter.com. For more information, visit www.valueclick.com.
