– Creative Civilization President Gisela Girard to Chair Association of Hispanic Advertising Agencies (AHAA) –
SAN ANTONIO – Creative Civilization, known for its high-profile work for Hispanic market and general market leadership brands, announced its President and Chief Operating Officer, Gisela Girard, was named Chairman of the national Association of Hispanic Advertising Agencies (AHAA).
Girard’s contributions to AHAA include having served as the head of the Education Committee, whose focus has been to help build and provide opportunities for the next generation of advertising professionals and provide training for its member agency employees. In addition to her involvement with AHAA, Girard fills leadership roles on several other national and regional boards in the areas of small business, arts & culture and education. She leads her Creative Civilization team in developing marketing, advertising and public relations outreach for numerous high profile, iconic brands alongside her business partner, Chairman and CEO Al Aguilar.
“As marketing professionals we need to recognize the importance of the total market to address the cultural changes of a multi-faceted society,” says Girard. “Creative Civilization was founded on the premise of addressing total market solutions and as the Chairman of AHAA, I hope to see more agencies focus on the importance of the new mainstream.”
During her term as Chairman of AHAA, Girard will focus on strategies that will position AHAA as the thought leader in the industry, bringing forward new and better methods of outreach that will benefit clients, agencies and consumers alike. Girard’s intent is to work with other Hispanic organizations and influential groups to strengthen the industry’s position on a national basis.
Creative Civilization, headquartered in San Antonio, Texas, offers a full range of marketing, advertising and public relations services. Founded in 1999 by advertising leaders Al Aguilar and Gisela Girard, the agency’s mantra, Inspiration Is All Around Us, fuels creative solutions across all agency disciplines.
AHAA is the national organization of advertising firms that specialize in marketing to the nation’s 45 million Hispanic consumers, the most rapidly growing segment of the American population.
