SEATTLE – AdReady, a pioneering technology company that makes display advertising accessible to advertisers of any size, announced that it is a winner in the Digital Publishing and Advertising Conference DPAC Awards, a prestigious competition that honors overall excellence and breakthrough achievement in digital publishing and advertising. AdReady was recognized for “best new digital ad delivery platform to deliver targeted advertising” in the “Best Ad Delivery Platform Innovation” category.
“Advertisers want to launch display ads in a single, transparent system, just like today’s search ad systems offer”
The 2009 winners were announced at the DPAC Awards Gala in New York City, on December 8, 2009.
“Advertisers want to launch display ads in a single, transparent system, just like today’s search ad systems offer,” said Karl Siebrecht, President and CEO of AdReady. “Our platform cuts through all the unnecessary steps and costs of traditional banner-creation and media buying services. We enable advertisers to more effectively target customers with branded and direct response display ads. This win is a testament to our team and their hard work and dedication.”
AdReady’s platform represents an industry milestone. It has dramatically advanced the display ad marketplace by providing advertisers with an all-in-one, comprehensive platform for generating ad creative, publishing that creative through major networks and exchanges, and efficiently optimizing campaign performance. Before the AdReady platform, advertisers did not have a single solution that could offer all these features and ensure maximum return on advertising spend (ROAS).
About AdReady
Seattle-based AdReady is an innovative advertising technology company making online display advertising as accessible and effective as search advertising. The company’s unique approach helps businesses of all sizes build powerful online display campaigns based on proven creative and media plans, dramatically increasing an advertiser’s return-on-advertising-spend. AdReady’s patent-pending solutions are ideal for advertisers, agencies and publishers. To learn how to build an effective online display campaign for your business, please visit www.adready.com, follow us on Twitter @AdReady or find us on Facebook.
