Veteran of AOL, Autobytel, and iProspect to Direct Revenue Growth for Leading Provider of Local Interactive Advertising
IRVINE, Calif. – WebVisible (www.webvisible.com) announced that online advertising and search veteran Jon Rosen has joined as Chief Revenue Officer, to lead the company’s continued expansion of its revenue channels and partnerships worldwide. Rosen will be responsible for direct and channel sales, and marketing for the company.
Rosen has more than 25 years’ experience driving revenue, business development and marketing teams for leading public and private companies. He was an early pioneer in search marketing when, in 1998, he was the founding president of the leading SEM firm, iProspect. The agency was the first to develop sophisticated, successful search advertising campaigns for Fortune 500 companies. Rosen took the company from inception to become the recognized leader in large-scale search marketing services.
For the past 11 years, Rosen has focused on interactive media, managing Internet advertising and search for companies ranging from successful startups to global media companies including the search division at America Online (NYSE: AOL).
Prior to WebVisible, Rosen was the executive director for strategy and business development at AOL Search, which included AOL local search. He architected several high-value acquisitions and partnerships and developed America Online’s SEM and SEO division. Rosen also served as a corporate officer for Autobytel (Nasdaq: ABTL) – one of the largest automotive search advertisers and online properties – where he led business development, advertising sales and operations, partner acquisition and search marketing. At Spot Runner, a well-known local advertising innovator, Rosen ran the company’s online, search and local business.
Rosen also has served in search advisory and committee roles for the Interactive Advertising Bureau (IAB), Doubleclick, Market Hardware (acquired by IAC), search software company SearchForce, Vacanza (Purchased by Mountain Reservations) and video search engine MeFeedia.
“WebVisible is experiencing tremendous growth, and we’ve brought on several executives in the last year that have proven scale and innovation resources,” said Kirsten Mangers, WebVisible CEO. “Jon has been at the forefront of search and online marketing since the early days, and he brings to WebVisible a wealth of expertise and market insight. He has repeatedly demonstrated an ability to chart a course and reach the destination, and we’re excited about his vision for how he can help WebVisible continue to grow and enhance the services we provide to local advertisers.”
“This is a very special group of people here at WebVisible – a team of professionals who truly care about helping local businesses achieve success,” said Rosen. “The devotion and years of innovation have led to an undisputed leadership in bringing search and online advertising to the local market and the channel partners that serve them. We’re in the midst of an exciting time for both WebVisible and local interactive advertising.”
About WebVisible, Inc.
WebVisible makes it easy for small and mid-size businesses (SMBs) to be found online, where and how customers are looking. The leading provider of local online marketing products and services since 2001, WebVisible was among the first to pioneer the use of search as a reliable, measurable avenue to connect directly with a buyer’s needs. The company has helped more than 100,000 SMB customers from more than 4,000 industries in 14 countries to create innovative and accountable Internet advertising campaigns. SMBs partner with WebVisible directly and through its many partner companies, including Intuit, AT&T, British Telecom and The New York Times Company. WebVisible is based in Irvine, Calif. For more information, visit www.webvisible.com or call 949-255-9677.
