Surge Accompanies Expansion to 6,000 Premium Publisher Partners
NEW YORK – Vibrant, the world leader in premium contextual technology, continues its rapid growth in audience reach for the top 100 brand advertisers and now delivers contextual experiences to 136 million users in the US (comScore).
The increase in US publisher partners from 4,500 brand-safe sites to 6,000, is in line with the company’s recent announcement of a 50% increase in global audience, from 135 million in September 2009 to 200 million in September 2010. Vibrant has also seen significant expansion in its international team – appointing new Heads of Regions, to cover Russia, Italy, Spain and Asia Pacific – and international market revenue, recently reporting 55% year-on-year growth for Q3 2010.
“As the leader in contextual advertising solutions, we’re engaging a rapidly expanding online audience with content that is extremely relevant to each user experience,” says Doug Stevenson, Co-founder and CEO of Vibrant. “We now provide the top 100 brand advertisers with access to an impressive 64% of the US internet audience through premium publisher partners, helping to achieve campaign objectives in a trusted brand-safe environment.”
Vibrant’s publisher partnerships are driven by advertiser demand for desired audiences and content. As the global internet audience grows and new quality online content emerges, Vibrant’s leading contextual solutions scale seamlessly.
News of Vibrant’s growing user base follows announcements of tremendous increases in revenue in its pharmaceutical and auto sectors. In recognition of the company’s track record of accomplishment, Stevenson was named Ernst & Young Entrepreneur Of The Year® 2010 for Metro New York, for which he was honored at the national awards gala in Palm Springs on November 13, 2010.
About Vibrant
Vibrant (www.vibrantmedia.com) is the world leader in premium contextual technology aligning billions of words across the Internet with relevant video, information, tools, and advertising. With over 6,000 premium publishers, reaching 200 million unique users per month (comScore, September 2010), Vibrant gives top brand marketers the opportunity to deliver highly targeted advertisements within premium Web content and offers publishers premium editorial tools to re-circulate users throughout their websites. Vibrant works with top brand advertisers such as Microsoft, Unilever, Warner Bros and AT&T. The company was founded in 2000 and has offices in London, New York, Boston, Detroit, Chicago, San Francisco, Los Angeles, Paris, Hamburg, Munich and Dusseldorf. Vibrant’s rapid growth has been recognized by the Inc. 500 and Deloitte Fast 50 lists. In 2010, the company was named by Advertising Age as one of the “Best Places to Work in Marketing & Media.” For more information, visit: www.vibrantmedia.com or www.hyperlinkevolved.com or www.facebook.com/vibrantmedia or http://twitter.com/vibrantmedia.
